|Box Office Power Rankings: First and (Almost) Last|
|Movies - Box Office Power Rankings|
|Written by Jeff Ignatius|
|Tuesday, 23 December 2008 04:59|
Earlier this month, I noted that no 10th-place-gross movie has ever won the Box Office Power Rankings title.
That’s still true.
But Danny Boyle’s Slumdog Millionaire — which expanded to 589 sites this past weekend and landed in eighth place in overall box office — could have finished in last place and still won this week’s crown.
With 31 points (out of a maximum 40) and a three-point edge over The Tale of Despereaux, Slumdog could afford to lose two points — the difference between eighth and 10th place in gross. But it would need to retain all its other points, including for per-theater box office.
Slumdog finished with $5,184.65 in per-theater revenue, while the movie below it in that category (Despereaux again) earned $3,255.05. That gives a window of between $1.92 million (Desperaux’s per-theater revenue multiplied by Slumdog’s sites) and $2.05 million (Quantum of Solace’s 10th-place take) for Boyle’s movie to finish last and first simultaneously. (Eleventh-place Milk earned $1.73 million, so it wouldn't have sneaked in.)
And I officially spend too much time on this crap.
About Box Office Power Rankings
Box Office Power Rankings balance box office and critical reception to create a better measure of a movie's overall performance against its peers than gross receipts alone.
The weekly rankings cover the 10 top-grossing movies in the United States for the previous weekend. I assign equal weight to box office and critical opinion, with each having two components. The measures are: box-office gross, per-theatre average, Rotten Tomatoes (RottenTomatoes.com) score, and Metacritic (Metacritic.com) score.
Why those four? Box-office gross basically measures the number of people who saw a movie in a given weekend. Per-theatre average corrects for blockbuster-wannabes that flood the market with prints, and gives limited-release movies a fighting chance. Rotten Tomatoes measures critical opinion in a binary way. And Metacritic gives a better sense of critics' enthusiasm (or bile) for a movie.
For each of the four measures, the movies are ranked and assigned points (10 for the best performer, one for the worst). Finally, those points are added up, with a maximum score of 40 and a minimum score of four.
For more Box Office Power Rankings, visit CultureSnob.com/bopr. Culture Snob is the Web site of Reader Managing Editor Jeff Ignatius.
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