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Box Office Power Rankings: 3D's Future PDF Print E-mail
Movies - Box Office Power Rankings
Written by Jeff Ignatius   
Friday, 03 April 2009 15:47

Monsters Vs. Aliens

The $59.3-million opening-weekend domestic take for Monsters Vs. Aliens is being touted as proof that 3D is a viable way to pry people off their couches and get them into the damned movie theater. Nearly 56 percent of that amount came from 3D theaters, even though 3D projection accounted for only 28 percent of the movie’s screens.

That all sounds impressive, but consider that WALL·E took in $63.1 million its first weekend, Kung Fu Panda $60.2 million, and Cars $60.1 million. Yes, those were all summer movies, but they didn’t benefit from the higher ticket prices for 3D that inflated the take of Monsters Vs. Aliens.

 
Box Office Power Rankings: Watching the Watchers of "Watchmen" PDF Print E-mail
Movies - Box Office Power Rankings
Written by Jeff Ignatius   
Friday, 20 March 2009 12:50

How do we evaluate Watchmen’s box-office performance, given that most of the assessments so far are based on unrealistic expectations that it would do Batman or Spider-Man business?

Fear not: I am watching those watching the Watchmen. Even though I haven’t watched Watchmen.

 
Box Office Power Rankings: A Wrong Way, and a Right Way PDF Print E-mail
Movies - Box Office Power Rankings
Written by Jeff Ignatius   
Friday, 06 March 2009 08:30

Madea Goes to Jail

I’ve often pointed out in the Box Office Power Rankings when I’ve thought a movie had a poor release strategy, and in that spirit I have to wonder why Tyler Perry’s movies are still only being released at 2,000 sites. His last five movies have opened in about that many theaters, and their first-weekend grosses have ranged from $17 million to $41 million.

The worst performer among those movies earned nearly $8,400 per theater in its opening weekend, which is just a hair shy of what The Day the Earth Stood Still did in its debut. The new Tyler Perry’s Madea Goes to Jail topped $20,000 per theater, better than anything since Milk the last weekend of November and barely eclipsed by Twilight in its first three days. Give Tyler Perry some damned screens!

 
Box Office Power Rankings: Derivatives PDF Print E-mail
Movies - Box Office Power Rankings
Written by Jeff Ignatius   
Friday, 20 February 2009 06:00
friday-13-thumbCoraline won our Box Office Power Rankings for the past two weekends, and its success forces me to make two confessions: (1) I felt a touch ashamed and flawed for not adoring Henry Selick’s two previous stop-motion features (The Nightmare Before Christmas and James and the Giant Peach), and (2) I loved his live-action/animation hybrid Monkeybone. My memories of those three movies are too faded to justify or explain myself, and I haven’t seen Coraline, but my conscience is now clear.

Let’s move on.

What could possible explain Friday the 13th’s $43.6-million holiday-weekend take?

 
Box Office Power Rankings: A Career in Decline? PDF Print E-mail
Movies - Box Office Power Rankings
Written by Jeff Ignatius   
Friday, 06 February 2009 07:41
renee-zellweger-thumb.jpgRotten Tomatoes has a feature called “Average Tomatometer by Year,” and the default screen for Renée Zellweger looks grim. From 2005 to 2009, her score drops for two years (from 80 to 52), recovers a little (to 64), and falls off a cliff (to 19).

This is completely meaningless, of course. If you expand the time frame, the line jumps up and down mercilessly. If you’ve ever heard of the trouble with a “small sample size,” this is prime evidence, with most actors being in one or two movies a year. And Renée is but one person in movies containing (and made by) multitudes.

Still, there’s the sneaking suspicion that Ms. Zellweger is on a downward trajectory. Her latest, the romantic comedy New in Town, finished in last place in our Box Office Power Rankings (won by Slumdog Millionaire), and new releases only landed in that spot eight other times over the past year. Entertainment Weekly’s recent “Recall the Gold” survey wanted to steal her Oscar for 2003’s Cold Mountain.

 
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