IRVINE, Calif.—Digital Book World Conference 2012 is the site of this year’s Publishing Innovation Awards, and the prize for best entry in the App Fiction category has been awarded to Ayn Rand’s “Atlas Shrugged.”

It is remarkable for a classic novel to receive such a leading-edge award fifty-five years after publication.

Curated by New American Library/Penguin Group editors and the Ayn Rand Institute (ARI), the app brings together the classic, unabridged text, and rarely seen archival materials to add a new dimension to the reader’s experience of the work, author’s life, and philosophy, in a truly unique immersive literary experience.

Rarely seen material included in the app:

• Videos and audio excerpts from the author on main topics from the book
• Full-length audio lectures by Rand, including a Q&A on Objectivism, an outline of its basic principles, and commentary on the state of business and government
• Handwritten, original manuscript and notes pages by the author
• An illustrated timeline of the author’s life and major works
• Informative articles on the author and her philosophy of Objectivism
• Memorable quotes throughout that can be easily shared via Facebook, Twitter and email
• A photo gallery of early images of the author
• Discussion Guide

ATLAS SHRUGGED Amplified Edition for the iPad / $14.99, downloadable at the iTunes store/Penguin Group (USA) is on sale now.

For the app website, visit the iTunes App Store.

For a video demonstration of the app, click here.

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