Health, Medicine & Nutrition
Health Coach to Moms: Fall in Love with Your Food PDF Print E-mail
News Releases - Health, Medicine & Nutrition
Written by Ginny Grimsley   
Thursday, 12 July 2012 12:51
Tips to Jumpstart an Affair Your Jeans Will Remember

A lot has changed for 21st-century women, but one thing hasn’t: Moms still juggle insanely busy lives and their needs usually fall last on the list, says Columbia University-certified health coach Beth Aldrich.

That includes eating – as in, really loving what you eat. Because you didn’t really love that bag of chips you downed while watching “An Affair to Remember” for the 200th time, did you?

“How could you?” asks Aldrich, author of the award-winning new book, Real Moms Love to Eat ( “Who could possibly be aware of chips with Cary Grant on the screen?”

It’s wonderful to take pleasure in food, she says. It’s even OK to eat the things we shouldn’t every once in awhile – just be sure to savor every bite. “Eating in front of the TV is not savoring,” Aldrich says..

“There are also plenty of great healthy ingredients that you can turn into new foods to love, even healthier versions of those favorite comfort foods from childhood. You’ll finish meals feeling energized, emotionally satisfied and best of all, not guilty. And, oh yeah! You’ll look great in your skinny jeans!”

Aldrich offers ways to kick off the romance:

• Make it all about YOU: Get back to the basics, remembering the pleasure inherent in the food experiences of your childhood. Think of the simple joy you had crunching into a sweet apple. How does that compare with the high-fructose corn syrup-drenched, refined wheat-flour products that leave you bloated and craving more? Whole foods – those eaten in their natural, unprocessed state, such as a baked potato versus French fries -- give you a fuller eating experience, increase energy and help you look great!

• Get naked with raw foods: Our earliest ancestors were hunter-gatherers who foraged for and consumed a wide variety of caloric intake, mostly consisting of raw veggies. Your body will thank you not long after you include more raw food into your diet, but you don’t have to go the full Monty right away. Add fresh berries to your breakfast yogurt, include fresh nuts with your lunch, or replace coleslaw from the supermarket deli with a fresh recipe made from scratch.

• Tame your cravings dragon: One of the swiftest paths to an unhealthy snacking binge is ready-made, highly-processed sweets and baked goods. The craving-attack occurs when moms are busy and haven’t planned their meals for the day and it leads to a spike in blood sugar, a crash and then – another monster-sized craving. Have healthy options ready to go. Nutrient-dense whole grains such as quinoa, whole-grain toast with sesame butter, and oatmeal will turn that dragon of yours into a pussycat in no time.

• Hungry for more lovin’?: Think you could force yourself to eat an ounce of dark chocolate every day? High-quality dark chocolate – the kind that doesn’t have all the fillers – actually has lots of benefits, not the least of which is … it’s chocolate! Dark chocolate contains natural chemicals that serve as mood boosters and elevate serotonin levels, which enhance our sense of well-being. Health benefits range from keeping blood vessels elastic to increasing antioxidant levels.

“The wrong way to look at the whole-food diet is as an obligation,” Aldrich says. “You are doing your body and your taste buds a favor by excluding unnecessary sugar, salt and processed fats from your diet in favor of a variety of spices, fuller textures and a sexier figure.”

About Beth Aldrich

Beth Aldrich is the founder of and a certified health coach through Columbia University and the Institute for Integrative Nutrition. Her new book, "Real Moms Love to Eat: How to Conduct a Love Affair with Food, Lose Weight and Feel Fabulous” won a 2012 National Indie Excellence Book Award. Beth is also a lifestyle green-living expert, writer and public speaker. She is the founder of For Her Information Media, LLC, with productions such as the PBS TV series For Her Information, the radio show A Balanced Life with Beth Aldrich, and her blog, She lives in Chicago’s North Shore with her husband and three sons.

134 Lives Saved With Early Diagnosis of Melanoma PDF Print E-mail
News Releases - Health, Medicine & Nutrition
Written by Dr. Carl W. Soderstrom   
Wednesday, 11 July 2012 12:54

Progress Iowa, Iowa Alliance for Retired Americans to call on Iowa delegation to ‘Just Vote No’ on repeal of Obamacare PDF Print E-mail
News Releases - Health, Medicine & Nutrition
Written by Matt Sinovic   
Wednesday, 11 July 2012 11:57

Iowa seniors to tell their stories about the benefits of Obamacare

DES MOINES, IOWA – In advance of the U.S. House’s 31st attempt to repeal Obamacare, with a vote expected Wednesday afternoon, Progress Iowa and the Iowa Alliance for Retired Americans will hold a press conference to call on Iowa’s delegation to ‘Just Vote No’ on repeal of Obamacare.

“They are going to try, for the 31st time, to take away savings on prescription drugs for senior and free preventive care for Iowa’s seniors,” said Don Rowen, President of the Iowa Alliance for Retired Americans. “We are calling on the entire Iowa delegation to stand up for seniors and ‘Just Vote No’ on the repeal.”

“Iowa is already seeing great benefits from Obamacare,” said Matt Sinovic, executive director of Progress Iowa. “Now the House wants to let insurance companies discriminate based on pre-existing conditions? Kick young adults off their parents insurance before the age of 26? Charge seniors more for their prescription drugs? Our message to the Iowa delegation is clear: Just Vote No.”

Seniors from across Iowa attending the state convention of the Iowa Alliance for Retired Americans will be available to press to share their stories about the benefits of Obamacare.

Schedule of Events

WHEN: Wednesday, July 11, 12:00 PM
WHAT: Calling on Iowa’s delegation to ‘Just Vote No’ on repeal of Obamacare
WHO: Don Rowen, President, Iowa Alliance for Retired Americans
Matt Sinovic, Executive Director, Progress Iowa

***Members of Iowa Alliance for Retired Americans will be available to press to share their stories about the benefits of Obamacare***

WHERE: 1 Prairie Meadows Dr [Meadows C], Altoona, IA, 50009



NPR: GOP To Make 31st Attempt to Repeal Obamacare Act

Since being signed into law, Iowa families have received the following benefits from the Affordable Care Act:

  • 42,015 Iowans on Medicare saved an average of $616 on prescription drugs, for a total savings of $25,876,475.
  • 18,012 Iowans under the age of 26 gained coverage under the health care law.
  • 388,676 people with Medicare in Iowa received free preventive services – such as mammograms and colonoscopies – or a free annual wellness visit with their doctor.
  • 1,187,000 Iowans, including 433,000 women and 311,000 children, are free from worrying about lifetime limits on coverage.
  • Insurance companies are required to spend 80% of premium dollars on health care instead of overhead.


Next steps for health care reform PDF Print E-mail
News Releases - Health, Medicine & Nutrition
Written by Rep. Bobby Schilling   
Tuesday, 10 July 2012 07:43
As you may know, the Supreme Court announced its ruling on the President’s health care reform law, the Patient Protection and Affordable Care Act.  The Supreme Court decided to uphold the entire law, ruling that its individual mandate is a tax.  You can read through their decision by clicking here.

Simply put, our work to improve the American health care system is far from done.  Every American is impacted by the health care reform law, and will be affected by the Supreme Court’s decision.  We need to continue working to ensure folks in Illinois and across the country have access to health care that’s high quality, patient-centered, convenient, and affordable.  

I truly believe that the best ideas often don’t come from Washington, but from the folks in Illinois I have the privilege of representing.  I understand that your health care is very personal, and I want to hear from you how it can be improved.  Your input is important to me, and I appreciate your taking the time to share your thoughts.

What do you think our next steps should be?  Please select as many options as you’d like.
  • Repeal it.
  • Immediately pass another massive health care reform package.
  • Take up-or-down votes on individual improvements to the health care system.
  • Meet with health care providers and patients to discuss different reforms they would like to see.
  • Work to ensure health insurance coverage for Americans under the age of 26 or with preexisting conditions.
  • Vote on legislation to allow individuals to buy health insurance across state lines.
  • Consider proposals to advance common-sense liability protections.
  • Look at plans to ensure seniors of today and those of tomorrow have access to Medicare.
  • Advance policies that lower health care costs and improve its quality.
  • Other.

Click here to take the survey.
*By filling out this survey, you are subscribing to receive my e-mail updates.

Remember that you can always send me a more detailed message with your thoughts or questions on this survey topic or any other issue that is important to you by clicking here.

It is an honor to serve you in Washington, and I value your engagement and input.  Don’t hesitate to contact me if I can answer questions or help you in any way.  I encourage you to visit my Facebook and Twitter pages for other ways to stay up to date with what I’m doing in Washington and in our neighborhood, or to share your thoughts.

Thank you for placing your trust in me.  It is an honor to serve you.

Bobby Schilling
Member of Congress

To send Congressman Schilling an e-mail, click here

HRB Adds Senior Healthcare Marketing Manager PDF Print E-mail
News Releases - Health, Medicine & Nutrition
Written by Jim Thebeau   
Monday, 09 July 2012 13:53

Leslie Blanche adds expertise in aesthetic medical marketing


DAVENPORT, Iowa (July 9, 2012) – As part of a planned expansion into healthcare marketing, HRB (Henry Russell Bruce) has hired Leslie Blanche as Senior Healthcare Marketing Manager. She moved to the Davenport area from Chicago and brings more than five years of healthcare marketing experience. She will manage HRB’s Quad City office.

Blanche, along with Jill Mast, another senior member of the healthcare marketing team, is responsible for growing the healthcare marketing division for HRB. She will focus on aesthetic medical practices, medical device companies, hospitals and large clinic practices.  She will work closely with Mast, who serves as an Account Supervisor for Mercy Medical Center in Cedar Rapids and multiple hospital service lines, in addition to other healthcare clients.

“We’re growing our healthcare marketing division,” said Jim Thebeau, HRB partner and CEO. “Leslie’s experience with national clients adds a new dimension and significant depth to our healthcare team and strongly complements Jill’s extensive hospital marketing experience. We’re very glad to have her join our team.”

Blanche graduated from Western Michigan University and started a career as an 8th grade Math Teacher before turning to marketing in 2004. She launched her marketing career with Chicago Apartment Finders, where she spent three years as the marketing director, creating, developing and implementing strategic marketing plans. She then joined a healthcare marketing start-up, in 2007, where she earned the title Senior Account Manager.

HRB is a full-service ad agency, Web design/Internet marketing and public relations firm that builds brands to produce measureable marketing results. HRB, founded in 1973, has offices in Cedar Rapids and Bettendorf, Iowa. For more information, contact HRB at 800.728-2656 or visit to view the portfolio of clients.


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