Soy Checkoff-Funded Video Series Helps Boost Production, Profit Potential Print
News Releases - Agribusiness
Written by United Soybean Board   
Tuesday, 19 June 2012 13:03
Focus on Soybeans” webcasts provide farmers the latest news on production research

ST. LOUIS (June 19, 2012) – To make the most of every acre, U.S. soybean farmers need the latest production research and management information. One thing that can help them get it is the soy checkoff-funded “Focus on Soybeans” webcast series. And with the new, quicker summary versions, U.S. soybean farmers can get the latest information they can use on the farm in five minutes or less.

“The webcasts provide valuable information to help soybean farmers better manage pests, diseases and other crop stresses,” says Jimmy Sneed United Soybean Board (USB) communications chair and Hernando, Miss., soybean farmer. “They also bring to U.S. soybean farmers new developments in production practices, irrigation management, seeding rates, seed-quality preservation and others that are included in the series, too.”

Now the webcasts are available in a shorter format. And although that provides more convenience for some farmers, the full-length versions, which include a lot more science-related information, still remain available for soybean farmers who prefer the longer format.

The webcast series, developed by Plant Management Network (PMN) in partnership with the soy checkoff, feature updates on applied and practical soybean research projects. On the last Monday of each month, the soy checkoff posts new webcasts to www.UnitedSoybean.org, accessible via the “Focus on Soybeans” sign on the homepage. All U.S. soybean farmers have free access to the full-length webcasts for two months. The five-minute summary versions will be accessible at all times.

“We are pleased to work with the USB and the soy checkoff on this effort to help U.S. farmers, crop consultants and others to manage their soybean crops more profitably,” says Greg Tylka, Ph.D., professor and extension specialist at Iowa State University and chair of the Focus on Soybeans editorial committee. “Through this convenient, practical outlet, we provide research-based crop production and protection information to help U.S. farmers increase soybean yields in this growing season and beyond.” PMN serves as an Internet-based resource owned and operated by the American Phytopathological Society and jointly managed by the American Society of Agronomy and the Crop Science Society of America. The website can be accessed at www.PlantManagementNetwork.org.

“With cuts in resources such as extension, it becomes increasingly important that farmers have other resources to turn to help us boost our production,” says Sneed. “That boost in production can help increase the profitability of every U.S. soybean farmer, which has always been a goal of the soy checkoff.”

The soy checkoff has funded “Focus on Soybeans” since 2010, providing access to 12 webcasts per year.

The 69 farmer-directors of USB oversee the investments of the soy checkoff to maximize profit opportunities for all U.S. soybean farmers. These volunteers invest and leverage checkoff funds to increase the value of U.S. soy meal and oil, to ensure U.S. soybean farmers and their customers have the freedom and infrastructure to operate, and to meet the needs of U.S. soy’s customers. As stipulated in the federal Soybean Promotion, Research and Consumer Information Act, the USDA Agricultural Marketing Service has oversight responsibilities for USB and the soy checkoff.


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