|The Truth Behind the Star of Every Big Game - BACON|
|News Releases - Agribusiness|
|Written by United Soybean Board|
|Friday, 24 January 2014 10:28|
Video shows that from the farm field to the football field, hard work is part of the recipe to bring home a winner.
ST. LOUIS (January 23, 2014) – As millions of Americans gather around their televisions on the first Sunday in February, there's one star that's already a winner even before the kickoff. Whether it's a main ingredient, an appetizer or simply a garnish, bacon is the standout star of any dish. But, there's a side of the bacon story that most Americans aren't so familiar with.
The 70 farmer-directors of USB oversee the investments of the soy checkoff to maximize profit opportunities for all U.S. soybean farmers. These volunteers invest and leverage checkoff funds to increase the value of U.S. soy meal and oil, to ensure U.S. soybean farmers and their customers have the freedom and infrastructure to operate, and to meet the needs of U.S. soy's customers. As stipulated in the federal Soybean Promotion, Research and Consumer Information Act, the USDA Agricultural Marketing Service has oversight responsibilities for USB and the soy checkoff.For more information on the United Soybean Board, visit www.unitedsoybean.org
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