Women's Clothing Retailer Builds Hope Print
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Written by Brittney Hanson   
Monday, 04 June 2012 14:39
maurices Sells Hope Bracelet to Support Partnership With American Cancer Society

Duluth, Minn.National women’s fashion retailer maurices is inviting its customers and the community to join its efforts in supporting the world’s largest cancer-fighting fundraiser, The American Cancer Society (ACS) Relay For Life.

As part of the company's mission to help raise awareness and funds for the ACS’s ongoing research, education, advocacy and service programs, maurices is selling the 2012 version of its signature Hope Bracelet in all 800+ stores, as well as online now through June 30th, or while supplies last.

Designed exclusively for maurices by fashion designer and stylist Christopher Straub, from Season Six of Lifetime’s Project Runway, the Hope Bracelet features silver-tone charms engraved with the message “hope.” The bracelets retail for $6, and maurices will contribute a minimum of $3 from each sale toward its fundraising efforts for the American Cancer Society’s Relay For Life.

This is the eighth year maurices has participated in Relay For Life, the ACS’s signature fundraising activity and the largest global cancer-fighting fundraising movement. In addition to its contributions through the sale of Hope Bracelets, maurices will also raise money through its associate and community involvement in Relay For Life events.

During Relay For Life events across the country this spring and summer, maurices associates, executives and customers will work in teams to raise funds and take turns walking or running for 24 hours. Uniting more than 3.5 million people throughout the United States and 20 other countries, these life-changing events celebrate the lives of people who have battled cancer, remember loved ones lost, and make a commitment to fight back against the disease.

"We’re grateful to have the continued support of maurices," said Terry Music, chief mission delivery officer for the American Cancer Society. "Through sales of the Hope Bracelet, the American Cancer Society will be able to continue the fight for a world with less cancer and more birthdays."

To learn more about maurices or shop online, visit www.maurices.com.

About maurices
, a division of Ascena Retail Group, Inc. (NASDAQ – ASNA), is the leading hometown specialty store and authority for the savvy, fashion-conscious girl with a twenty-something attitude. Today, as maurices expands into the Canadian market, it operates more than 800 stores in 44 states. The retailer stands for fashion, quality, value and customer service. maurices’ styles are inspired by the girl in everyone, in every size.

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