Coralville, IA - December 18, 2014 - West Music, with headquarters in Coralville, IA, was recently named to Internet Retailer Magazine's Hot 100 List, a list of websites that are recognized by the industry as e-commerce influencers. West Music was honored in the "Specialty" retail category, focusing on retailers that are unique enough to defy classification within traditional merchandising categories. According to Internet Retailer Magazine, "The merchants in this year's Hot 100 specialty category have discovered compelling ways to emphasize what makes them or their products different from those available elsewhere." To read the full article about West Music, please visit internetretailer.com/Hot100.
West Music was recognized by Internet Retailer magazine due to their continued focus on customer service and finding new and innovative ways to service a diverse customer base that includes local and national customers. West Music has continued to focus on establishing business processes that can provide extraordinary service to both general consumers in the B2C space as well as schools and institutions that rely on West Music for their experience in music education products. The customer experience requires a mix of tools to service both the B2B and B2C customer base.
"We are proud of our newest recognition and proud of what our website can offer to our customers on a regional and national level. We offer strong business-to-consumer elements with a lot of B2B elements in the background." said senior vice president Ryan West.
West Music launched their first website in 1996 and continues to refine its capabilities, search functions, and web platforms to better serve customers locally as well as reaching out to a national audience of music educators.
About Internet Retailer
Internet Retailer Magazine was launched in March 1999 by Faulkner & Gray, a unit of Thomson Reuters. It was purchased in 2000 by F&G CEO Jack Love and some members of his management team, who left Thomson to form Vertical Web Media. Starting with the monthly Internet Retailer Magazine that began in 1999, Vertical Web Media has launched on average a new publication or information service every year since. It now operates a monthly magazine, two web sites, two e-mail newsletters, three conferences and trade shows, and five research guides - all directed to various aspects of the e-commerce business.