BREAKTHROUGH TECHNOLOGY TO FREEZE AWAY BODY FAT NOW AVAILABLE
DAVENPORT, Iowa -- May 9, 2012 -- CoolSculpting®, an innovative technology that freezes away unwanted fat, is now available at Genesis Plastic Surgery Specialists, making the medical practice the first in the region to offer this breakthrough in non-invasive fat reduction.
"CoolSculpting is an exciting new approach that is non-invasive and has shown significant results in clinical studies for removing fat without the potential risks and downtime of invasive procedures," said Anne Cramer, M.D., who is in practice with John Searles, M.D. "We have found the procedure to be extremely effective, especially on resistant, localized areas such as back fat, love handles and the isolated belly fat. CoolSculpting is comfortable and patients are highly satisfied."
Cleared by the U.S. Food and Drug Administration (FDA), CoolSculpting cools unwanted fat cells in the body, thereby inducing a natural, controlled elimination of fat cells. Based on science developed by the Wellman Center for Photomedicine at Massachusetts General Hospital in Boston, Mass., this breakthrough is based on thorough research that demonstrates fat cells are more susceptible to cold and are selectively, painlessly and permanently destroyed. Starting several weeks after the procedure, cooled fat cells begin a process called "apoptosis" and begin to shrink and disappear. The body proceeds to naturally and gradually eliminate the cooled fat cells, reducing the thickness of the fat layer.
Unlike many other methods of fat reduction, CoolSculpting involves no needles, surgery or long periods of recovery. During the procedure, a non-invasive applicator delivers precisely controlled cooling to the treatment area, specifically targeting fat. Treatments last one hour. Some patients will benefit from a repeat procedure to the area.
On average, each CoolSculpting procedure results in an undeniable reduction of fat in the treated area, and patients can start to see results as soon as three weeks following treatment, with the most dramatic results occurring over a period of two to four months in most patients.
Surgeons Dr. Anne Cramer and Dr. John Searles provide board-certified services in breast surgery, body contouring, liposuction, face and eyelid surgery and post-bariatric plastic surgery. They also specialize in breast reconstruction after cancer, skin cancer and burn care.
Genesis Plastic Surgery Specialists is located at 5335 Eastern Ave., Davenport. For more information, call (563) 323-0026 or www.genesishealth.com/pss. For information about CoolSculpting, go to www.thefatfreeze.com.