My article that ran in this publication three weeks ago about how the city of Davenport was marketing itself has led to a significant response, and it’s running about six-to-one in support of what was said (23 positive and four negative). (See “Davenport Marketing Can’t Overcome City’s Deficiencies, River Cities’ Reader Issue 577, April 19-25, 2006.)

Interestingly enough, during one telephone call from a rather prominent Quad Citian providing me with feedback, I learned of an effort to develop a comprehensive “commerce” effort for the Quad Cities. This effort would involve private enterprise funds, and would combine the efforts of all of the cities’ major chambers, including DavenportOne. This was confirmed by a second person.


(Editor's note: This is the first of a monthly series discussing various Quad Cities' marketing efforts.) There is a marketing axiom stating that marketing can't make you something you're not.