Just a quick note to let you know what we're up to at Allegiant. Tomorrow we will be extending our schedule, allowing customers to book vacations through November 13, 2012. We know many of our communities have been eagerly awaiting the extension so that they may book their fall travel. Of course, with the schedule extension, we will also announce our extremely popular Early Bird Sale.

(Please note, the links in this email go to landing pages that will not be live on our website until 12 am PST 3/20)

The Early Bird Sale is intended to give the most savings to travelers who book their vacations farthest in advance. Airfare will be as low as $50 one-way on some routes (this includes taxes and fees, however, does not include baggage fees), and travelers who book their air and hotel together will save up to $40 per person off their round trip airfare. Fares must be purchased by April 2, 2012 for travel by November 13, 2012 (for full restrictions and disclaimer, please visit allegiant.com). Reservations can be made by visiting www.allegiant.com.

On average, over 20,000 customers book during this time period, many of them saving 30 percent or more on their vacation package. The number of tickets available at the discounted fare will be limited, so we encourage customers to book early for the lowest possible fare.

In 2011, Allegiant customers saved over $5 million on airfare by booking their air and hotel reservations together through allegiant.com. Through Allegiant's exclusive hotel packages, our customers received nearly 10,000 free hotel room nights last year. We are proud to offer affordable, convenient vacation packages and look forward to expanding our destination offerings while also making affordable vacations possible for more communities.

Please feel free to reach out with any questions, and please let us know if we can help with any stories you may be working on - now or in the future. We hope to move towards creating a lot of great content focused on our destinations and to collaborate with you to provide interesting and entertaining news about our company. We greatly appreciate your feedback as we move forward, so please let us know your contact, news, pitching, etc. preferences, so that we can continue to improve our communication with you.

MOLINE/QUAD CITIES AND ORLANDO

Moline, Ill.–Allegiant (NASDAQ: ALGT) today inaugurates low-cost, nonstop flights between Moline, Ill. and Orlando, Fla. via Orlando Sanford International Airport (SFB). The company, known for its exceptional travel deals, will offer fares as low as $89.99* one way between the two cities, as well as offer travelers a fourth night free when they book their Orlando stay at Serlago Hotel and Suites or Best Western Orlando Gateway.

"We are pleased to expand the Allegiant brand of low-cost travel services in Moline," Andrew C. Levy, Allegiant Travel Company President, said. "Our service to Las Vegas, Phoenix-Mesa and Tampa, Fla. has been very successful, and we are confident that the residents of Moline and the Quad Cities area will appreciate flying nonstop to Orlando, as well as the value of booking hotel rooms and car rentals through us."

"We are excited for today's inaugural flight to Orlando-Sanford Airport. We know that passengers from this region truly appreciate nonstop access to their vacations," said Bruce Carter, Director of Aviation. "We started with just two cities offered by Allegiant, and are pleased to have grown to four nonstop destinations. We look forward to having our travelers use this service, and we hope to watch these flights increase in popularity just as they have for the other three cities."

Allegiant offers the only nonstop service from Quad City International Airport to Las Vegas, Phoenix-Mesa, Tampa and Orlando, Fla., as well as great deals on hotels, car rental service and attractions.

The new flights will operate twice weekly between Quad City International Airport (MLI) and Orlando Sanford International Airport (SFB), carrying as many as 150 passengers on each flight. For flight schedules and reservations please visit allegiant.com.

Located in the heart of Central Florida, Orlando is home to the world's most exciting theme parks and has plenty of shopping, dining, outdoor activities, and entertainment. Allegiant partners with more than 60 of the Orlando area's most exciting hotel properties, provides low-cost car rental service through its partnership with Alamo Rent a Car, and offers great deals on activities such as theme park tickets, dinner shows, and day tours. Moline and Quad Cities area travelers can book their entire Orlando vacation for less by visiting allegiant.com.

Allegiant, travel is our deal.

Las Vegas-based Allegiant Travel Company (NASDAQ: ALGT) is focused on linking travelers in small cities to world-class leisure destinations. Through its subsidiary, Allegiant Air, the company operates a low-cost, high-efficiency, all-jet passenger airline, and offers other travel-related products such as hotel rooms, rental cars, and attraction tickets through its website, allegiant.com. The company was ranked ninth in the 2011 Forbes' Best Small Companies. Allegiant was also recently named one of FORTUNE magazine's "100 Fastest-Growing Companies" for the second consecutive year.

About the $89.99* one-way fares:

Seats are limited. Fares are one-way and not available on all flights. Must be purchased by Feb. 26, 2012, for travel by Aug. 14, 2012. Prices include PFC, segment tax and Sept. 11th security fee of up to $10.80 per segment. A segment is one take-off and one landing. A convenience fee of $10.00 per segment, per passenger is included in the introductory one-way fare. A fee of $14.99 per segment, will apply when purchased through Allegiant call centers. Purchases made at any Allegiant Airport Ticket Office will not incur a convenience or call center fee. For ticket counter hours of operation, please visit allegiant.com. When purchased at the time of booking, a checked bag fee of up to $19.99 per bag will apply per person, per segment. If purchased at flight check-in, a fee of $35 per checked bag, per person, per segment will apply for the first two bags checked. Additional higher fees will apply for three or more checked bags. Fare rules, routes and schedules are subject to change without notice. Restrictions apply.

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WHO:           Allegiant - Quad City International Airport

WHAT:          Get your picture taken at the Florida photo booth and register to win a vacation to Orlando!

WHEN:          February 11th and 12th, 11 a.m. - 4 p.m.

WHERE:        Iowa / Illinois Regional Auto Show

Moline, Ill. -Allegiant (NASDAQ: ALGT) wants to take you on a President's Day Getaway Orlando. Allegiant and Quad City International Airport are bringing vacation to the Iowa / Illinois auto show.  The Florida photo booth will feature real sand, tons of Florida fun props and a beachy backdrop where visitors can have their Florida vacation photos taken and register to win a President's Day getaway to Orlando.

The inaugural Allegiant flight from Quad City International Airport (MLI) to Orlando-Sanford International Airport takes off at 8:20 a.m Friday, February 17th. To celebrate, Allegiant will give one lucky winner and three guests a spot on that inaugural flight, as well as a three night stay compliments of World Center Orlando Marriott and tickets to see Blue Man Group at Universal Orlando.

Media and the public are also invited to the airport the morning of the inaugural flight, February 17, 2012 to celebrate with refreshments, the introduction of and congratulations to the President's Day Giveaway winners, more prize giveaways and photo / interview opportunities.

To enter, visit the Allegiant / Quad City International display at the Iowa / Illinois Regional Car Show on February 11 and February 12, 2012 between 11:00 AM and 4:00 PM local time. One winner will be selected by random drawing and notified on February 12, 2012.

There is a limit of one registration per person, must be 21 years of age or older to win. The winner will receive round trip airfare on the inaugural flight between Quad City International Airport and Orlando-Sanford International Airport, hotel accommodations and Blue Man Group Orlando tickets for four (4).  Additional rules and restrictions apply.

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