DES MOINES, IOWA (April 9, 2020) — The NFIB (National Federation of Independent Business ) Small Business Optimism Index fell 8.1 points in March to 96.4, the largest monthly decline in the survey’s history. Nine of the 10 Index components declined, which is evidence that economic disruptions are escalating on Main Street as small businesses struggle to keep their doors open. The small-business sector is anticipating and bracing for continued economic disruptions going forward.

"Our small-business optimism-index unfortunately confirms the tremendous negative impact COVID19 has had on small-business owners and their employees. It also confirms the urgency of processing and distributing the forgivable loans, as promised by Congress and the SBA, as quickly as possible to put much needed funds into the hands of small-businesses across Iowa,” said NFIB State Director in Iowa, Matt Everson.

In Fort Dodge, Ryan Smith is trying to stay positive. He owns two small businesses: Kingsgate Insurance, which specializes in insurance for small businesses, and Iowa Fire Control, which provides sales, service, and installation of fire-protection equipment and kitchen-exhaust cleaning.

He’s worried that his employees will choose to file for unemployment rather than show up to work. He’s filed for the Paycheck Protection Program for both businesses and is waiting to see if he’ll receive the financial assistance he needs to stay open.

As for Iowa Fire Control, approximately $100,000 in work has been postponed, which is about 5% of total revenue. Approx 50% of Iowa Fire’s revenue comes from the hospitality business, which is unfortunate, considering bars and restaurants are shut down to everything except take-out. “We envision more, smaller job to continue to get pushed back. We also fear collection issues for work performed prior to the government-mandated closure of business. All of these items will have a slow bleed,” says Smith.

To keep morale up, Smith has transformed Kingsgate’s Friday happy-hour into a virtual affair. Instead of sharing stories in the kitchen area, his employees are sharing a beer over video conference. To support his local small businesses, Smith started ordering dinner from local restaurants and have the meals delivered to his employee’s homes.

“It’s been a much-needed morale-booster for my staff and we’re going to keep the tradition going.”

The financial markets saw substantial change in March, with the stock-market indices losing 22% of their value and jobless claims rising to a record 10 million in the last two weeks of the month. The NFIB survey collected the majority of responses in the first half of the month, so the sharp decline in employment is not reflected in the March survey data.

The main takeaways from the March survey include:

  • The NFIB Uncertainty Index rose 12 points in March to 92, the highest level since March 2017.
  • Reports of better business conditions in the next six months declined 17 points to a net 5%, which is the largest monthly decline since November 2012.
  • Real sales expectations in the next six months declined 31 points to a net negative 12%, the largest monthly decline in the survey’s history.
  • Thirteen percent of firms thought it was a good time to expand, a decline of 13 points from last month.
  • Job openings fell three points to 35%.

As reported in NFIB’s monthly jobs report, prior to the COVID-19 outbreak, the small-business labor market reported strong hiring, elevated levels of open positions, and historically-high employee-compensation. However, hiring plans experienced a significant drop from February yet finding qualified workers remains the top issue for 24% of small employers who reported this as their N° 1 problem.

Down two points from February, 60% of owners reported capital outlays. Of those making expenditures, 43% reported spending on new equipment, 26% acquired vehicles, 16% improved or expanded facilities, 6% acquired new buildings or land for expansion, and 12% spend money for new fixtures and furniture. Twenty-one percent of owners are planning capital outlays in the next few months, a sign that small-business owners are scaling back spending as economic conditions started to disrupt the nation.

Sales held strong in March, with a seasonally-adjusted net 8% of all owners reporting higher nominal sales in the past three months. As actual sales volumes remained strong, expectations of the future of sales growth deteriorated significantly. It is clear owners felt the pending economic shift as state officials began to shut down non-essential businesses and issue stay-at-home orders in response to coronavirus.

A net negative three percent of owners are planning to expand inventory holdings. Small business owners are bracing themselves for a significant reduction in consumer spending and future orders.

The frequency of reports of positive profit-trends fell two points to a net negative 6% reporting quarter-on-quarter profits. Among the owners reporting weaker profits, 32% blamed weaker sales, 26% blamed usual seasonal change, 9% cited price changes, 7% cited labor costs, and 7% cited material costs. For those reporting higher profits, 53% credited sales volumes and 22% credited usual seasonal change.

NFIB released surveys in March on how COVID-19 is impacting small businesses. The latest survey showed 92% of small employers are negatively impacted by the outbreak and about half of small employers said they can survive for no more than two months under the current business conditions.

Click here to view the NFIB Small Business Economic Trends Survey.

About the Small Business Economic Trends

The NFIB Research Center has collected Small Business Economic Trends data with quarterly surveys since the 4th quarter of 1973 and monthly surveys since 1986. Survey respondents are drawn from a random sample of NFIB’s membership. The report is released on the second Tuesday of each month. This survey was conducted in March 2020. For more information about NFIB, please visit NFIB.com.

For more than 75 years, NFIB has been advocating on behalf of America’s small and independent business owners, both in Washington DC and in all 50 state capitals. NFIB is non-profit, non-partisan, and member-driven. Since our founding in 1943, NFIB has been exclusively dedicated to small and independent businesses, and remains so today. For more information, please visit nfib.com.

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