Frank
Sundram is diplomatic to the degree that in an interview last month,
he refused to acknowledge death.
Discussing WVIK, the Augustana College-based public-radio station that broadcasts at 90.3 FM in the Quad Cities and 95.7 FM in Dubuque, Sundram said: "The challenge for us is how we replace our audience. As members leave us - due to life circumstances - how do we start a relationship with the next two generations below us? ... It's going to happen through the Internet. It's going to happen through our digital channels. It's going to happen through other means."