DES MOINES, IA (06/26/2012)(readMedia)-- On opening day, August 9, the Iowa State Fair will jump-start the 11-day celebration with free admission from 6 a.m. to 9 a.m. and Healthiest State Initiative activities. The 2012 Fair runs August 9-19.

From 6 a.m. to 9 a.m. Fairgoers can take advantage of free admission with a coupon from the Iowa State Fair special section of the August 5 Des Moines Sunday Register and in the full-page Hy-Vee ad in the Wednesday, August 8 Des Moines Register. One coupon per person, parking not included. Gate admission is also half-price after 5 p.m. Monday through Thursdays. Valid at all gates.

Beginning at 6 a.m., join us on the Grand Concourse for a morning of wellness sponsored by The Healthiest State Initiative. Opening ceremonies will be at 8 a.m., followed by Iowa's largest ZUMBA® class. ZUMBA® is a Latin-inspired, calorie-burning dance fitness program.

Fair fun continues all day with contests, food, games and entertainment including performances by The Nadas, JJ Grey and Mofro, Bob Wootton and Steve Holy. Christian music stars TobyMac, Tenth Avenue North and Jamie Grace will perform on the Grandstand stage at 8 p.m. Tickets for the Grandstand show are $32 (plus convenience charges) and are available now through Ticketmaster outlets and the Iowa State Fair Box Office.

A complete listing of opening day activities will be available at iowastatefair.org in July.

About The Healthiest State Initiative

The Healthiest State Initiative is a privately led, public effort that engages Iowans and their communities throughout the state. Its goal is to make Iowa the healthiest state in the nation by 2016 as measured by the Gallup?Healthways Well?Being Index®. The Healthiest State Initiative involves individuals, families, businesses, faith?based organizations, not?for?profits and the public sector in a broad?based community?focused effort. For more information, visit www.iowahealthieststate.com.

Hy-Vee, Inc. is an employee-owned corporation operating 235 retail supermarkets and drug stores in eight Midwestern states. Founded in 1930, the company is famous for offering quality, convenience, value and "a helpful smile in every aisle." For fiscal year 2011, Hy-Vee recorded total sales of $7.3 billion, ranking it among the top 25 supermarket chains and the top 50 private companies in the nation. Hy-Vee's 62,000 employee-owners carry out the company's mission of making lives easier, healthier and happier. For more information, visit the website at www.hy-vee.com.

"Nothing Compares" to the 2012 Iowa State Fair, August 9-19. For more information, call

800/545-FAIR or visit iowastatefair.org.

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