Beranek, Founder of BeraTek Industries, will travel to HSN’s headquarters at the end of August to pitch the Hold & Go Slow Cooker to a team of executives for a chance to be featured on HSN and receive the coveted Good Housekeeping Seal for one year
WHO: HSN (Home Shopping Network) and Good Housekeeping magazine invited local entrepreneur Gerald Beranek to HSN to pitch the Hold & Go Slow Cooker to HSN and Good Housekeeping executives. Beranek will have the chance to be featured on-air on HSN and in Good Housekeeping Magazine as part of the American Dreams initiative to discover America’s next great entrepreneur with a game-changing invention.
WHAT: Gerald Beranek, founder of BeraTek Industries, will travel to HSN’s headquarters in St. Petersburg, FL the week of August 29, where they will showcase the Hold & Go Slow Cooker, participate in on-air training from an HSN host and receive direct feedback from merchants and executives from both the HSN and Good Housekeeping teams. Finalists selected during the August judging event will be announced in the December issue of Good Housekeeping magazine and will be featured on HSN in December. HSN and Good Housekeeping will then select one entrepreneur who will be able to introduce their brand to HSN’s 96 million households and in the magazine, reaching its 25+ million readers. They also will have the chance to have their product tested in the Good Housekeeping Institute for the opportunity to receive the sought-after Good Housekeeping Seal for one year.
WHY: Building on HSN’s existing American Dreams initiative – a program designed to cultivate and introduce innovative new products to the marketplace – HSN and Good Housekeeping decided to join their network of audiences to launch a nationwide search to find a passionate entrepreneur with a new and unique product.
WHEN: Judging will take place at HSN on August 30 and 31. Up to ten finalists will be selected in September and be featured in the December issue of Good Housekeeping, on newsstands on or about November 15. The public will be invited to vote on their favorite product and those votes will be taken into consideration in selecting the final winner.
