WEST DES MOINES, IOWA (February 10, 2026) — In advance of Valentine’s Day, Hy-Vee has put together the top five gifts for Valentine’s Day based on popular trends. The top five items include:
Flowers: Flowers continue to rein as the N° 1 gift for this holiday. Studies show that they can boost one’s happiness, reduce stress, and improve emotional well-being. Hy-Vee’s award-winning team of floral designers can help customers pick the perfect design or create a custom, one-of-a-kind arrangement. Hy-Vee’s top arrangements of the season include “Love by the Dozen,” “Crazy For You,” and “Now and Forever,” all of which are available for in-store pickup or delivery.
Chocolate-covered strawberries: Chocolate-covered strawberries originated in Chicago in the 1960s and continue to be very popular during Christmas and Valentine’s Day. Their versatility makes them a perfect gift for significant others as well as kids. This month, Hy-Vee is offering Ghirardelli chocolate-covered strawberries in stores and online, as well as ingredients for customers who want to prepare them at home.
A meal for two: Studies show that millennials prefer experiences over physical goods, especially for special occasions. Sharing a meal can provide significant physical, mental, and social health benefits, helping individuals strengthen relationships and form deeper connections. This year, Hy-Vee’s culinary experts have developed a delicious menu of premade heat-and-eat Valentine’s Day dinners for two that are designed to bring loved ones together while eliminating stress in the kitchen. Entrée highlights include Hy-Vee Choice Reserve beef tenderloin filets, four-oz lobster tails, twice baked potatoes, cheesecake slices, and more.
Chocolates: Specialty chocolates remain a tried-and-true Valentine’s Day classic, serving as the perfect pairing to celebratory champagne or red wine. Hy-Vee’s Candy Shoppe department offers a variety of specialty chocolates from Lindt, Ghirardelli, and Zoet, as well as heart-shaped chocolate boxes.
Gourmet gift baskets: Gift baskets are simple yet meaningful and can be personalized to each recipient based on their interests and passions. Hy-Vee offers a variety of premade gourmet gift baskets such as the Rise and Shine Coffee, Taste of Italy, and Bruschetta, Wine, and Chocolate. Customers can also work with Hy-Vee’s floral team to create custom gift baskets.
To learn more, visit hy-vee.com/valentines.
Hy-Vee Inc is an employee-owned corporation operating more than 560 business units across nine Midwestern states with sales of more than $14 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise, and superior customer service. Hy-Vee was recently named one of the top grocery stores in America by USA Today. The company’s more than 70,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit hy-vee.com.
