Governor Bruce Rauner regularly attempts to “go over the heads” of the news media and talk directly to the public without any journalistic filters. Usually for people in his particular position, that’s just not possible. Governors aren’t presidents, after all. They can’t deliver Oval Office addresses that are carried live by television networks or give stump speeches that cable news networks regularly broadcast. They don’t have millions of Twitter followers or Facebook-video watchers.
That hasn’t stopped Rauner from trying. He has spent millions on television advertising even in non-election years attempting to frame his issues his own way – mainly to avoid taking any blame for his state grinding to a halt without a budget, and to shift all blame to House Speaker Michael Madigan and the Democrats.
Aside from those ads, most of his Facebook videos have fewer than 10,000 or so views, a tiny fraction of Illinois’ population. He only has about 20,000 Twitter followers, which is less than I have.
So last week’s Old State Capitol speech about the need for “unity” was a true rarity.