Davenport, IA - The Ad Group is pleased to announce the creation of TAG Communications, an umbrella corporation that will serve as the parent organization for the specialized agencies working from the company's Davenport, Iowa, headquarters. TAG Communications will provide senior management oversight as well as shared technology and logistical resources to current divisions. The following entities, founded as The Ad Group, will continue to operate as divisions of TAG Communications;

The Ad Group will maintain the direction established over its nearly 20-year history, with efforts focused on service to local, regional and national retail and Business-to-Consumer clients. It will also provide an entry point for new ventures as well as offering marketing services to companies in all stages of development. (http://www.adgroup.biz)

 TAG Healthcare Marketing was formed in 2008 to serve the growing communication needs of The Ad Group's healthcare partners nationwide. Since its inception, TAG Healthcare Marketing has broadened its reach and service to include relationships with clients in Michigan, Georgia, Florida, Iowa, Missouri, Wisconsin and Illinois. (http://www.taghcm.com)

TAG Yellow Pages is a Yellow Pages Association "Certified Marketing Representative" that places advertising for clients nationwide directly with the publishers of thousands of online and print directories throughout the United States and Canada. This allows TAG clients who rely on print and online directories to ensure cost-effective performance consistent with their marketing plan. Certification is given only to those select agencies that have met the industry's strictest qualifying criteria. (http://www.tagyp.com)

TAG Legal Marketing is a full-service marketing firm dedicated to providing state Bar Association-compliant advertising and communications campaigns to law firms nationwide. (http://www.taglegalmarketing.com)

According to TAG Communications President and CEO, Mike Vondran, a key to the company's reorganization was the ability to secure senior management for the new entity. He's pleased to announce the appointment of three new members of the senior management team;

Randy (RJ) Jacobs has been named Senior Vice President. He most recently served as CEO/partner of Jacobs Thoms LLC from 2007-2009, Vice President and Account Director for Charleston Orwig (Milwaukee) from 2003-2007, and President, Managing Partner with Henry Russell Bruce from 1991-2003. RJ has more than twenty-six years of leadership experience in marketing, sales and operational management from successful start-ups to turnaround companies. Throughout RJ's career, he has been instrumental in leading strategy and brand initiatives for clients such as global elevator and escalator manufacturer KONE, Trinity Regional Health System, national healthcare equipment leader Hill-Rom, Genesis Health System, General Electric Major Appliance and Amica Wireless.

Tim Crosby has joined TAG Communications as Vice President Creative/Brand Management. Tim has more than 25 years of experience as the principal creative and marketing strategist for a list of clients that includes Haworth, HarperCollins, John Deere, Rockwell Collins, and Amana. Over the course of his career, he has guided successful product launches for several clients in publishing, the hunting/outdoor industry, the automotive aftermarket, telecommunications and healthcare. His work has been recognized with numerous awards, including a "Best of Show" Addy from the Quad Cities Ad Federation in 2001. Tim is the former owner of Crosby-Kirchhoff Design in Grand Rapids, Michigan and has worked with The Ad Group for several years as a consultant. Tim will oversee the creative and branding efforts of all TAG Communications divisions.

David Blake has joined TAG Communications as Vice President, Accounts Management. David brings a high level of strategic planning as well as sales and marketing leadership to the company. Being a proactive leader and coach, David has spent the last several years consulting for companies throughout the United States focusing on business development and overall business strategy.  He served as Vice President of Sales and Marketing for i Wireless™  where he was instrumental in creating a pre-paid product as well as increasing the company's overall market share. David also brings experience as Operations Manager for a commercial real estate development firm along with a background in franchise management.

"Our common sense, results-oriented approach has become increasingly valuable to marketers in recent years," notes Vondran. "We're pleased and excited to find a management team that shares that commitment and vision, while providing seasoned, proven leadership. We believe we're building something special, both for our industry and the region. It is an exciting time."

TAG Communications is a complete advertising, marketing and public relations firm with divisions serving a variety of regional clients as well as healthcare, legal and Yellow Pages clients nationwide. TAG Communications is based in the Quad Cities, with offices in Cedar Rapids, IA, Rockford, IL, and Oklahoma City, OK. Founded as The Ad Group in 1990, the company specializes in strategic analysis and creative solutions that deliver results through creative, responsive and cost-effective communication for clients throughout the nation.

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WHAT: The Main Street Farmers Market-downtown Aledo opens for business June 11th with local growers and producers selling fresh from the farm products such as fruit, vegetables, berries, wines, cheese, flowers, breads, eggs and meats. The Aledo and Illinois Quad Cities Chambers of Commerce will conduct a ribbon cutting for Aledo Main Street and partners to open the Market for business. The Monmouth Dixieland Jazz Band will be taking the stage later that evening to entertain shoppers.

WHEN: Thursday, June 11, 4 to 7 p.m. (note: The Ribbon cutting will be held at 4 p.m.)

WHERE: Central Park parking lot in Aledo, Illinois

WHY: Area residents will enjoy homegrown produce and seasonal crops throughout the summer and fall months. The Main Street Farmers Market not only supports local vendors, but also promotes a healthy lifestyle and connecting with neighbors and new visitors to the Mercer County. It will be open every Thursday, 4 to 7 p.m., from June 11 through October 22 at Central Park (intersection of Highway 17 and College Avenue). Community Days are also featured each week, include the Aledo Fire Department, Friends of the Library, the Aledo Police's K9 Unit, a Curves demonstration, and Chef's Choice that features an area chef with a specialized menu.

The Main Street Farmers Market-downtown Aledo was made possible through funds from the USDA's Specialty Crop Block Grant Program for Illinois Where Fresh Is. Sponsorship dollars were also provided by Aledo Community Schools District #201, Aledo Main Street, Mercer County Health Department, Mercer County Farm Bureau, and University of Illinois Extension/Mercer EDP Office.

Participating advertising merchants are MGM Graphics, East Moline; Radish Magazine, Rock Island; The Times Record, Aledo; Torrey Outdoor Advertising of East Moline and WRMJ Country 102.3, Aledo.

Interested vendors and sponsors of community days should contact Pam Myers at Aledo Main Street, (309) 582-2751, or email aledoms@qconline.com. Application and rules may also be downloaded from the website www.aledomainstreet.com.

On Thursday, June 4th from 4pm-6pm, Country Style Ice Cream and Hawaiian Style Coffee will hold a Grand Opening at the 4th official franchise on 53rd Street just east of Division in Davenport. We'll start the event with a ribbon cutting at 4:30pm and will have plenty of samples of Country Style Ice Cream and Hawaiian Style Coffee on hand, along with door prizes and other refreshments.

Country Style Ice Cream has been a local favorite since 1947 and in 2006 Kent Kindelsperger added Hawaiian Style Coffee to the mix. "Coffee is a great complement to our ice cream line.  The unique and rich flavor of these two brands set this company apart," Kent Kindelsperger said.

The new owners, Kari and Tres Gomez, at the Davenport location add, "We are very excited to bring Country Style Ice Cream and Hawaiian Style Coffee back to Davenport.  We are proud to support a local product and feel the quality of the ice cream and coffee products are second to none."  This new location will provide a warm and relaxed atmosphere for customers to sit and enjoy an ice cream malt or latte or take advantage of our free wi-fi internet connection.  Customers will also be able to enjoy wraps, hot dogs and pastries while a drive thru window provides our products for people on the run.

FOR IMMEDIATE RELEASE

Tuesday May 19, 2009
CONTACT: Jeff Giertz/ Nicole Buseman jeff.giertz@mail.house.gov/ nicole.buseman@mail.house.gov 202.226.4026 / 202.226.0572

Washington, DC - During a markup hearing today, the House Energy and Commerce Committee formally adopted a compromise reached between the White House and Congress to include a "Cash for Clunkers" program in the American Clean Energy and Security (ACES) Act. Braley, Rep. Betty Sutton (D-OH), and others formally introduced the amendment to the energy and climate bill that would implement the "Cash for Clunkers" compromise, which would provide consumers with incentives of $3,500 or $4,500 to purchase new, fuel-efficient vehicles to replace old gas-guzzlers. The amendment passed this afternoon 50-4-1. "Cash for Clunkers is a common-sense idea that can have a big impact on the economy," Braley said. "The 'Cash for Clunkers' concept will help boost our economy, save families money, and decrease our dependence on foreign oil. By including this compromise in the new energy bill, we can accomplish many goals at once: consumers will get a break to purchase more fuel-efficient vehicles; we will all benefit from a reduction of greenhouse gases; and we will save American jobs by jumpstarting the auto industry." In March, Braley introduced the Consumer Assistance to Recycle and Save (CARS) Act with Reps. Betty Sutton (D-OH) and Candice Miller (R-MI). The bill created a "Cash for Clunkers" program that would take older, gas-guzzling vehicles off the road and spur new car sales by providing consumers with a $3,000 to $7,500 incentive to buy more fuel-efficient cars or trucks. The CARS Act provided graduated incentives based on greater fuel efficiency. A summary of the compromise adopted today is attached to this message. # # #

 

May 5, 2009

Fact Sheet:  Cash for Clunkers

Committee on Energy and Commerce

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Consumers may trade in their old, gas-guzzling vehicles and receive vouchers worth up to $4,500 to help pay for new, more fuel efficient cars and trucks.  The program will be authorized for up to one year and provide for approximately one million new car or truck purchases.  The agreement divides these new cars and trucks into four categories.  Miles per gallon figures below refer to EPA "window sticker" values

  • Passenger Cars:  The old vehicle must get less than 18 mpg.  New passenger cars with mileage of at least 22 mpg are eligible for vouchers.  If the mileage of the new car is at least 4 mpg higher than the old vehicle, the voucher will be worth $3,500.  If the mileage of the new car is at least 10 mpg higher than the old vehicle, the voucher will be worth $4,500.

  • Light-Duty Trucks:  The old vehicle must get less than 18 mpg.  New light trucks or SUVs with mileage of at least 18 mpg are eligible for vouchers. If the mileage of the new truck or SUV is at least 2 mpg higher than the old truck, the voucher will be worth $3,500.  If the mileage of the new truck or SUV is at least 5 mpg higher than the old truck, the voucher will be worth $4,500.

  • Large Light-Duty Trucks:  New large trucks (pick-up trucks and vans weighing between 6,000 and 8,500 pounds) with mileage of at least 15 mpg are eligible for vouchers.  If the mileage of the new truck is at least 1 mpg higher than the old truck, the voucher will be worth $3,500.  If the mileage of the new truck is at least 2 mpg higher than the old truck, the voucher will be worth $4,500.

  • Work Trucks:  Under the agreement, consumers can trade in a pre-2002 work truck (defined as a pick-up truck or cargo van weighing from 8,500-10,000 pounds) and receive a voucher worth $3,500 for a new work truck in the same or smaller weight class.  There will be a finite number of these vouchers, based on this vehicle class's market share.  There are no EPA mileage measures for these trucks; however, because newer models are cleaner than older models, the age requirement ensures that the trade will improve environmental quality.  Consumers can also "trade down," receiving a $3,500 voucher for trading in an older work truck and purchasing a smaller light-duty truck weighing from 6,000 - 8,500 pounds.


Summary of Cash for Clunkers Agreement
Passenger Car Light-Duty  Truck Large Light-Duty Truck

(6,000 - 8,500 pounds)

Work Truck

(8,500 - 10,000 pounds)

Minimum Fuel Economy for New Vehicle 22 mpg

(EPA combined)

18 mpg

(EPA combined)

15 mpg

(EPA combined)


$3,500 Voucher Mileage improvement of at least 4 mpg Mileage improvement of at least 2 mpg Mileage improvement of at least 1 mpg or trade-in of a Work Truck. Trade-in must be at least pre-2002
$4,500 Voucher Mileage improvement of at least 10 mpg Mileage improvement of at least 5 mpg Mileage improvement of at least 2 mpg

For Immediate Release: Contact: Press Office May 19, 2009 (202) 479-7070

Washington- Democrats on the House Energy and Commerce Committee, including Rep. Bruce Braley (D-IA), are allowing a climate bill to impose new and burdensome regulations on the power and manufacturing industries in America that could cause electric utility rates to skyrocket, killing American jobs and costing American families even more on their energy bills each month. Bruce Braley voted to kill an amendment that aimed to protect struggling families from soaring utility rates. This amendment would have ensured that electricity rates for residential customers couldn't increase by more than ten percent over 2009 rates, or else the harmful regulations of U.S. industries contained in this climate bill would no longer be in effect. "Bruce Braley failed to protect struggling families in Iowa from crippling utility rates that are inevitable under this Democrat National Energy Tax bill," said NRCC Communications Director Ken Spain. "Bruce Braley's refusal to put safeguards in place for American families will only prolong and increase the burden of soaring energy costs across this country."

There is mounting evidence that under the Democrats' National Energy Tax plan utility rates will skyrocket and American families and businesses will suffer as a result. There is no mistaking that this bill will drastically burden already struggle families with increased energy costs. How much more can Iowa families take?: The average Iowa household already pays nearly 9 cents per kilowatt-hour for electricity (Energy Information Administration, Official Energy Statistics from the U.S. Government, Electric Power Monthly with data for January 2009, http://www.eia.doe.gov/cneaf/electricity/epm/table5_6_a.html) 12.3% of people in Iowa are past-due on their electric utility bills by about $102.09 (2008 Individual State Report by the NARUC, Consumer Affairs Subcommittee On Collections Data Gathering, http://www.naruc.org/Publications/2008%20NARUC%20Collections%20Survey%20Report.pdf) President Obama Even Admitted Utility Rates Would "Skyrocket": "Under my plan of a cap and trade system electricity rates would necessarily skyrocket ... that will cost money. They will pass that money on to consumers ..." (President Barack Obama, Meeting with the Editorial Board at the San Francisco Chronicle, January, 2008)

Deep Concern over Increased Costs: An overwhelming majority of Americans are deeply concerned about the drastic increase in cost they would bear as a result of the National Energy Tax. Seventy-seven percent of Americans said they are concerned that federal regulation of greenhouse gases could substantially raise the price of things they have to pay for. (Source: ABC News/Washington Post; conducted April 21-24, 2009; Survey of 1,072 Adults Nationwide) A new study shows the devastating effects the National Energy Tax will have on the economy: * Electricity rates would spike by 90 percent (after adjusting for inflation) * The annual energy bill for an average family would increase by $1,500 (William W. Beach, David Kreutzer, Ph.D., Karen Campbell, Ph.D. and Ben Lieberman, Heritage Foundation WebMemo #2450, "Son of Waxman-Markey: More Politics Makes for a More Costly Bill," May 18, 2009) View the text of the amendment offered by Rep. Roy Blunt here: http://energycommerce.house.gov/Press_111/20090519/hr2454_I_blunt.pdf ###

On Thursday, May 21st from 4pm-6pm, Purple Polka Dotted Hippo will hold a Grand Opening at its new location in Davenport's Old Town Mall on Kimberly Road.  The event will start with a ribbon cutting at 4:30 p.m. and there will be plenty of child friendly refreshments on hand as you browse our new site. To show our appreciation of your support, all attendees are eligible to win a custom designed diaper cake and a Purple Polka Dotted Hippo Basket.

Purple Polka Dotted Hippo opened in 2009 at 3601 North Division in Davenport to provide affordable quality clothing and accessories for children and to give mothers the opportunity to sell and consign their gently used children's and maternity clothing.  "After providing so many children with a new look, we decided the Purple Polka Dotted Hippo deserved a new look as well," Melanie Schneckloth said.  "The new location has more room and parking for our customers, while still maintaining its warm and welcoming surroundings to parents and children alike." Schneckloth adds, "We're excited to get the opportunity to provide a more central location for our local customers."

FOR MORE INFORMATION:

Contact: Melanie Schneckloth

Telephone: 563-388-5076

Davenport, IA - Mike Vondran, President and CEO of The Ad Group, announced today that the TAG team was the recipient of a second national healthcare advertising award. Winners have been announced in the 2009 Aster Awards for Medical Marketing and TAG HCM is the recipient of a gold award for the Consolidated Services Truck Wrap designed for Iowa Health System.

The Aster Awards is an annual contest hosted by Creative Images, Inc., an internationally recognized firm specializing in strategic health care marketing.

Based in the Quad Cities, The Ad Group is a complete advertising, marketing and public relations agency serving businesses in nearly every industry. TAG Healthcare Marketing is a division of The Ad Group. Since its founding in 1990, The Ad Group has specialized in strategic analysis and creative solutions that achieve results via the staff's creative, responsive and cost-effective service to their clients throughout the nation. For more information, visit www.adgroup.biz.

 

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Davenport, IA - Mike Vondran, President and CEO of The Ad Group, announced today that the TAG team was the recipient of a national healthcare advertising award.  Winners have been announced in the Twenty-Sixth Annual Healthcare Advertising Awards sponsored by Healthcare Marketing Report and TAG received a silver award for the consolidated services trailer wrap done for Iowa Health System.

The Healthcare Advertising Awards is the oldest, largest and most widely respected healthcare advertising awards competition.  The awards are sponsored by Healthcare Marketing Report, the leading publication covering all aspects of healthcare marketing, advertising and strategic business development.  Over 3,600 entries were received in this year's competition, making the awards the largest healthcare advertising awards competition.

Based in the Quad Cities, The Ad Group is a complete advertising, marketing and public relations agency serving businesses in nearly every industry. TAG Healthcare Marketing is a division of The Ad Group. Since its founding in 1990, The Ad Group has specialized in strategic analysis and creative solutions that achieve results via the staff's creative, responsive and cost-effective service to their clients throughout the nation. For more information, visit www.adgroup.biz.

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Evansville, IN- March 26, 2009-- Beginning April 1 through April 11, with any purchase, Shoe Carnival customers will receive a "BOGO When You Want 2" (SM) card. Anytime through January 19, 2010 customers can present the "BOGO When You Want 2" (SM) card and receive "Buy one, get the second pair of equal or lesser value for ½ off."
"We know our customers are going through a tough economic time right now, which is why we want to help by giving them our best offer anytime they want it," said Todd Beurman, Senior Vice President of Marketing for Shoe Carnival. "With the "BOGO When You Want 2" card, our customers will be able to take advantage of this valuable deal, even when the promotion isn't running in our stores, to better meet their families' footwear needs."
This is the first time Shoe Carnival has run this promotion and wanted to offer this deal with their Spring Sale Event running April 1 - April 11 where you can get great deals on name brand footwear for the entire family plus get Buy 1, Get 2nd Pair ½ Off just in time for the Easter holiday.
About Shoe Carnival
Shoe Carnival is a chain of more than 300 footwear stores located in the Midwest, South and Southeast. Combining value pricing with an entertaining store format, Shoe Carnival is a leading retailer of name brand and private label footwear for the entire family. Headquartered in Evansville, Indiana, Shoe Carnival trades on the NASDAQ Stock Market LLC under the symbol SCVL. Visit www.shoecarnival.comfor more information.
Milwaukee, Wisc - (March 11, 2009) - Younkers is encouraging customers to participate in its million acts of Goodwill through the semi-annual Goodwill Sale. From March 11 to 24, customers who donate clean, gently-used clothing and home textiles at participating locations will receive 20% off coupons toward new spring merchandise, including apparel and cosmetics. One coupon is given per donated item. The donations will be sold at Goodwill Industries® retail stores, where the revenue funds job training programs and career services for people who need it most in local communities. The popular retail trade-in promotion is a successful collaboration between Younkers and Goodwill.

As a kick off to this spring's Goodwill Sale, Younkers is introducing a new, interactive website designed to track the customer's donations and spread the word about this incredible event. Customers can log on to www.millionactsofgoodwill.com to learn more about Goodwill Industries® mission, get tips for cleaning out their closets and read about Younkers' spring fashion trends. Every person who donates during the Goodwill Sale is contributing an "Act of Goodwill." The goal is to have one million people support the event. When the Goodwill Sale officially begins on March 11, customers may log on to www.millionactsofgoodwill.com and share what they donated. Site visitors will be rewarded for their participation with an additional coupon. A "Million Meter" will track the event's progress and with each step closer to the goal of one million, Younkers will make an additional contribution to Goodwill Industries.

The fall 2008 semi-annual Goodwill Sale generated nearly 3.5 million pounds of donated clothing and textiles. From the sale of these donated items, Goodwill has earned more than $13 million in revenues to support Goodwill's job training and employment services for individuals with disabilities, a lack of education or income as well as for those who are having a hard time finding employment.

"This semi-annual event affords a wonderful benefit to our customers. Our customers can donate their items to be re-sold for a great cause while receiving a substantial discount on our new spring fashions," says Bud Bergren, president and chief executive officer of The Bon-Ton Stores, Inc. "The Goodwill Sale exemplifies our commitment to the communities in which we operate."

"Donating and shopping during Younkers' Goodwill Sale is making an economic investment in your local communities," said Jim Gibbons, President and CEO of Goodwill Industries International. "Your donations to Goodwill will help strengthen communities by helping people find meaningful employment to support themselves and their families."

The Bon-Ton Stores, Inc. operates 281 stores, which includes twelve furniture galleries, in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's and Younkers nameplates and, under the Parisian nameplate, stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings.

Goodwill Industries International is a network of 184 community-based, independent member organizations in the United States, Canada, and 14 other countries. Goodwill Industries trains people for careers in fields such as financial services, computer programming, banking, and health care. To pay for its programs, Goodwill sells donated clothes and other household items in more than 2,200 retail stores, and online at www.shopgoodwill.com. To find your local Goodwill, use our online locator at www.goodwill.org or call (800) 664-6577.

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