Sacha Baron Cohen in Borat: Cultural Learnings of America for Make Benefit Glorious Nation of KazakhstanBORAT: CULTURAL LEARNINGS OF AMERICA FOR MAKE BENEFIT GLORIOUS NATION OF KAZAKHSTAN

How could any film live up to the hype that preceded Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan? Even before the movie's national release - which occurred a week before its appearance in our area - everyone, it seems, was abuzz. Borat made early splashes at the Cannes and Toronto film festivals, critics were searching high and low for superlatives, and for its October 20 issue, Entertainment Weekly put star Sacha Baron Cohen on the cover, accompanied by the teaser "Has this man made the funniest movie ever, or simply the most outrageous, offensive one?" Following Borat's opening weekend, box-office records were shattered while the displeasure of many - Kazakh officials, the Anti-Defamation League, a pair of litigious frat guys - was duly recorded, and by the time it opened here on Friday, desire to see the movie was replaced by desire to be in on the event. Could this 85-minute, low-budget endeavor possibly be as great as our expectations of it?

Well, it is and it isn't.

Penelope Cruz and Matthew McConaughey in SaharaSAHARA

I was probably predisposed to dislike Saraha because of my natural aversion to Sand Movies - seeing that much beige and ochre onscreen generally puts me to sleep within five minutes - but the problems with this action-adventure don't stop with its lack of a distinctive color palette; nearly everything about the movie is beige.

Will Smith and Kevin James in HitchHITCH

As Hollywood romantic comedies go, the Will Smith vehicle Hitch isn't bad, which, unfortunately, isn't the same as actually being good. But judging by the film's sensational box-office intake - not to mention the enthusiastic audience response at the screening I attended (people actually applauded throughout) - no one seems much bothered by the movie's mediocrity; many viewers prefer a romantic comedy that doesn't challenge or excite them in the least to films such as Before Sunset and Eternal Sunshine of the Spotless Mind and Sideways, works that understand and explore the nature of romance in ways that feel revelatory.

Diane Lane and Olivier Martinez in UnfaithfulUNFAITHFUL

Diane Lane has been a terrific performer for close to 25 years without really becoming a star, yet that's destined to change with Unfaithful, the hypnotic new Adrian Lyne thriller that gives Ms. Lane the chance to show, when granted the right material, how incredibly fine she can be.