MILWAUKEE, WI. (August 8, 2011) - The Bon-Ton Stores, which operates, Bon-Ton, Bergner's, Boston Store, Carson's, Elder-Beerman, Herberger's, Parisian and Younkers stores, announced its semi-annual Community Day event will be a two-day event,  Friday, November 11 and Saturday, November 12, 2011, allowing the local non-profit groups a greater opportunity to raise funds for their organizations.

Groups may sign up at www.communitydayevent.com and begin selling booklets immediately.  The savings booklets contain over $200 or more in savings on in-store and online merchandise during the Bon-Ton Community Day event.

Eligible Community Day organizations include 501C-3 nonprofit organizations and schools.  Non-profit groups sell savings booklets for a $5 donation to support their group, and in return, the purchaser receives the valuable booklet of offers which instantly pays the donor back with a $10-off on $10 or more item-coupon.  The organization keeps 100% of the $5 donation.

"Providing opportunities to support non-profit groups in the community is extremely important to our company," said Bud Bergren, president and chief executive officer of The Bon-Ton Stores, Inc. "By extending the event to two days, we hope participating groups will be able to generate more donations and, at the same time, customers who buy the booklets will have more time to take advantage of the tremendous offers."

In 2010, over $10 million was raised by participating nonprofit organizations through the Community Day events.  Successful organizations have raised thousands of dollars by participating in this event.  View testimonials on www.communitydayevent.com and find out first-hand what groups are saying about their success and learn more about how non-profits can benefit from this event.

The Bon-Ton Stores, Inc. operates 275 stores, including 11 furniture galleries, in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's and Younkers nameplates and, under the Parisian nameplate, stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. 

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