COMMUNITY DAY REGISTRATION NOW OPEN

www.communitydayevent.com

MILWAUKEE, WI. (August 19, 2010) - Younkers announced that its semi-annual Community Day event will be held on Saturday, November 13, 2010.  Non-profit groups may sign up now at www.communitydayevent.com to request event booklets and begin selling  to raise funds for their organization.   The savings booklets are to be used on Community Day.

Successful organizations have raised thousands of dollars by participating in this event.  View testimonials on www.communitydayevent.com and find out first-hand what groups are saying about their success and learn more about how non-profits can benefit from this event. In 2009, over $10 million was raised by participating nonprofit organizations through the Community Day events.

Eligible Community Day organizations include local 501C-3 nonprofit organizations and schools.  Non-profit groups sell savings booklets for $5 and, in return, the purchaser receives a $10 off coupon with virtually no exclusions. Plus seven additional coupons as well as exclusive online savings and Bonus Buy offers on Saturday, November 13.  The organization keeps 100% of the $5 donation.

"Providing this fundraising opportunity is extremely important to our company," said Bud Bergren, president and chief executive officer of The Bon-Ton Stores, Inc. "The event provides non-profits groups with the resources to raise funds which support the community and fulfill their mission."

The Bon-Ton Stores, Inc. operates 278 stores, including 11 furniture galleries, in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's and Younkers nameplates and, under the Parisian nameplate, stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings.

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