Small Business Saturday is coming November 26 , and Hilltop Campus Village merchants are urging people to “Stop and Shop in the Historic Hilltop.”
The Hilltop Campus Village district is has been designated as a Neighborhood Champion for Small Business Saturday, which is set for November 26, the Saturday following Thanksgiving. Numerous merchants and service providers are joining in the effort by offering specials on that day and promoting the importance of shopping local.
Over the past six years, Small Business Saturday had grown into a nation movement with two goals in mind: first, to promote shopping “small” and second, to drive customers to events hosted by small businesses.
Awareness of the coming of Small Business Saturday is being promoted in a variety of ways. Specials are being noted in multiple media venues – via email, facebook, websites and other media.
On November 16, Jayne Armstrong, the District Director of the U.S. Small Business Administration will be touring the area, along with Joel Youngs, Director of the Small Business Development Center serving this region. They will visit stores in late morning and early afternoon see what specials are planned for the 26th, listen to the concerns of business and tell owners about programs to assist small businesses.
“Small Business Saturday underscores a vital component of sustainable community redevelopment.” Says HCV Director Scott Tunnicliff. “Restoration and redevelopment of commercial corridors in Main Street Districts go hand-in-hand with efforts to improve infrastructure, fill vacant stores and help them draw customers to the area. SBS started as a sort of counterpart to Black Friday and Cyber Monday, but have come into their own as a vehicle for reminding people of the importance of shopping local.”
A Hilltop Merchants group has been formed to help promote this, but also to make certain the movement is much more than just one-day. “There has been a lot of hard work put in by volunteers to help property owners and residents reinvestment”, said Kelly Wallace, Owner of Estate Resale Shop at 1426 Brady Street. “Our goal is to use the Small Business Saturday and Shop Local efforts year round, to establish co-op promotion programs and direct customers to all our stores, so that visitors can see the great products and services we have available.
For a listing of Hilltop Campus Village business specials, go to www.hilltopcampusvillage.org, or check out the HCV facebook page.