ST. LOUIS (February 24, 2012) - John Becherer, CEO of the United Soybean Board (USB) and national soy checkoff, has been named the 2012 Agribusiness Leader of the Year by the National Agri-Marketing Association (NAMA). This award, NAMA's highest honor, will be presented at the opening general session of the 2012 Agri-Marketing Conference, "Acres of Innovation," on April 19 in Kansas City, Missouri.

The award honors outstanding leaders in agribusiness, education, government service or other agribusiness-related areas who exemplify excellence in agribusiness by their significant contributions to the industry.

"This is NAMA's highest award, and it honors executives throughout agriculture for their leadership and innovation," said Vanessa Kummer, a soybean farmer from Colfax, N.D., and USB chair. "On behalf of all U.S. soybean farmers, I want to thank John for his unwavering commitment to creating profit opportunities for every U.S. soybean farmer. We should all feel proud of our great USB achievements with John serving as our CEO." 

For nearly 18 years, John Becherer has guided a board of more than 60 volunteer U.S. soybean farmer-directors through times of growth and change. The soy checkoff organization marked its 20th anniversary in 2011. Global demand for soybeans has increased more than 150 percent since the soy checkoff began in 1991. Becherer helped build this growth at a pace that has outperformed global demand for any other major U.S. row crop. 

Last year alone, Becherer helped USB farmer-leaders create a new long-range strategic plan; develop a new effort that could redefine how the marketplace determines the value of U.S. soy and reward U.S. soybean farmers for quality; and direct the first formal, independent, third-party assessment of USB's governance and structure in the organization's 20 years of existence.
Becherer also engaged private industry to more effectively build confidence among consumers about today's agriculture and our food supply by helping to create the U.S. Farmers & Ranchers Alliance. The organization has grown to include more than 70 major U.S. farm and commodity organizations from just 20 when it began in 2010.

The soy checkoff leads the world in farmer-funded soy research and promotion and provides U.S. soybean farmers with an advantage in an increasingly competitive international agricultural sector.
In addition to leading the soy checkoff, Becherer continues to identify needs throughout the agriculture and soy industry. He was instrumental in forming organizations such as QUALISOY and Commodity Checkoff Roundtable to bring allied U.S. agricultural interests together.
Becherer received the 2009 Agribusiness Leader of the Year Award from the St. Louis club.

USB is made up of 69 farmer-directors who oversee the investments of the soybean checkoff on behalf of all U.S. soybean farmers. Checkoff funds are invested in the areas of animal utilization, human utilization, industrial utilization, industry relations, market access and supply. As stipulated in the Soybean Promotion, Research and Consumer Information Act, USDA's Agricultural Marketing Service has oversight responsibilities for USB and the soybean checkoff.

For more information on the United Soybean Board, visit www.unitedsoybean.org
Visit us on Facebook: www.facebook.com/UnitedSoybeanBoard
Follow us on Twitter: www.twitter.com/unitedsoy
View our YouTube channel: www.youtube.com/user/UnitedSoybeanBoard

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INTRO:  Agriculture Secretary Tom Vilsack told USDA's annual Agricultural Outlook Forum that a good farm economy could be further bolstered with help from Congress. The USDA's Bob Ellison has more. (2:14)

AGRICULTURE SECRETARY TOM VILSACK SAID TWENTY-TWELVE SHOULD BE ANOTHER GOOD YEAR FOR THE NATION'S FARM ECONOMY. SPEAKING TO THE ANNUAL AGRICULTURAL OUTLOOK FORUM HELD NEAR WASHINGTON D-C, VILSACK SAID THAT STRONG AG EXPORTS SHOULD BOOST THE FARM ECONOMY.

Tom Vilsack, Agriuclture Secretary: Strong trade opportunities bolstered by the passage of three free trade agreements last year, combined with Russia's possible inclusion in the W-T-O, recent China purchase announcements and discussions of a trans-pacific trade partnership make us confident of having another strong year in trade. At the same time our domestic markets are expected to expand as well, with an improving economy, continued population of popular local and regional food systems and the development and the expansion of the bio-based products industry.

AND VILSACK SAID CONGRESS COULD HELP THE BIO-BASED PRODUCTS INDUSTRY WITH ATTENTION IN THE NEXT FARM BILL.

Vilsack: With the emergence of new ways to use crops, grasses, woody biomass and livestock waste to produce chemicals, polymers and fibers in thousands of biobased companies across rural America you can understand why I'm excited about the future of American agriculture and of rural America. Now as Congress considers the next farm bill efforts should be placed on programs and strategies to help this bio-economy take hold.

AND ALSO ON THE NEXT FARM BILL, VILSACK CALLED ON CONGRESS TO CONSIDER U-S AGRICULTURE'S LONG-TERM VIABILITY.

Vilsack: To attract and retain the next generation of farmers, we need to be far more creative in the crafting of this farm bill than we've been in past farm bills. We must make a commitment to the next generation of farmers and we must make that commitment as important to the nation's future as any other commitment we make to the future generations of scientists, engineers or teachers because after all nobody can do their job very well without food.

Christine (Chris) Lawlor-White was honored with the Lifetime Achievement Award presented by the Illinois Grape Growers & Vintners Association at their recent three-day annual conference held at the Crowne Plaza in Springfield. More than 250 growers, vintners, and enthusiasts from all across Illinois gathered to learn new techniques from experts from as far as Texas and California. The event culminated with a six-course gourmet food and wine pairing dinner and awards ceremony.

Lawlor-White, winemaker and co-owner at Galena Cellars Vineyard & Winery, received her formal degree in enology and viticulture from Fresno State University. She graduated in 1976 as one of the first women in the United States to earn a degree in enology.  She opened her first winery in McGregor, Iowa, in 1976 where she produced 500 gallons of Cherry Wine. Two years later, she moved to Lacrosse, Wisconsin, expanding her operations. In 1985, she found her home in Galena, Illinois and opened Galena Cellars with her parents and brother, Scott.

Chris is currently responsible for crafting more than 40 varieties and 60,000 gallons of wine annually. She is an expert in not only the science of winemaking but also the art of blending varietals to make distinctive wines. One of her greatest contributions to Illinois Wine Industry is her role in promoting the quality and acceptance of Illinois Wine in the state and nationally. She was honored three times as IGGVA's "Winemaker of the Year"–in 2001, 2006 and 2007.

The Illinois Grape Growers and Vintners Association, established in 1992, is a non-profit organization dedicated to developing the viticulture and enology interests of Illinois through information exchange and cooperation among Illinois grape producers and vintners.  The Illinois wine industry has exploded in recent years, growing from just 12 wineries in 1997 to more than 90 today. During this time, the acreage devoted to grape production has grown at a tremendous rate, and today Illinois is consistently among the top 12 wine-producing states.  Today the Illinois wine industry creates a direct economic impact of more than $319 million annually. The wineries that span Illinois have also brought with them a host of charming bed and breakfasts and local craft businesses. The Illinois Grape Growers and Vintners Association predicts continued growth in the coming years as more visitors discover the genuine culture of Illinois Wine Country.

Galena Cellars Vineyard, in rural Galena, Illinois, is home to 22 different specialty grapes, many of which are hybrids developed by universities throughout the country in an effort to create a vine and grape with the hardiness needed to grow in this region. The vineyard is open to the public April through November for tours, tastings and special events. Galena Cellars also offers tasting rooms, wine patios and gift shops in downtown Galena and Geneva, Illinois.

Des Moines, Iowa, Feb. 16, 2012–Agriculture Secretary Tom Vilsack and China's Minister of Agriculture Han Changfu today signed an historic Plan of Strategic Cooperation that will guide the two countries' agricultural relationship for the next 5 years. The plan was signed as part of the U.S.-China Agricultural Symposium held today at the World Food Prize Hall of Laureates. The symposium focused on bilateral cooperation in the areas of food safety, food security and sustainable agriculture, as well as enhanced business relationships between the two countries.

"This symposium and plan are a product of a vision I share with my dear old friend Minister Han for the United States and China to work more collaboratively in the future to benefit our nations and agriculture around the world," Vilsack said.

"This plan builds on the already strong relationship our nations enjoy around agricultural science, trade, and education. It looks to deepen our cooperation through technical exchange and to strengthen coordination in priority areas like animal and plant health and disease, food security, sustainable agriculture, genetic resources, agricultural markets and trade, and biotechnology and other emerging technologies," he added.

Xi Jinping, China's vice president, opened the symposium and stressed the importance China places on supporting farmers and rural development, as well as on food security.

"China attaches great importance to food security, and ensuring a sufficient food supply for 1.3 billion people," Xi said.

In the 2011 fiscal year, China became the top market for U.S. agricultural goods, purchasing $20 billion in U.S. agricultural exports. The value of U.S. farm exports to China supported more than 160,000 American jobs in 2011, on and off the farm across a variety of sectors.

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