Last week, the American Red Cross announced an emergency need for blood and platelet donations. Eligible donors of all blood types, especially O negative, A negative and B negative, are still needed to help ensure a sufficient blood supply for patients.

Additional ways to help

Spread the word about the urgent need for blood donations via social media outlets like Facebook, Twitter and Instagram. Use the hashtag #GiveNow.

Participate in the Summer of Stories campaign. Visit redcrossblood.org/summer to watch videos of people whose lives have been touched by blood donors, then share your own story.

Learn more about Red Cross Blood Services in your community and how blood donors help save lives at redcrossblood.org.

PEORIA, Ill. (July 15, 2013) – The American Red Cross has an urgent need for blood donors of all types, especially O negative, A negative and B negative, as fewer donations than expected were given in the first half of summer. Every day donations come up short, less potentially lifesaving blood is available for patients in need.

Type O negative blood is universal and can be transfused to anyone who needs blood. Types A negative and B negative can be transfused to both Rh positive or negative patients. Blood products can be used for cancer patients, trauma victims, organ transplant recipients, premature babies, sickle cell disease patients and more.

Hospital patients are counting on generous volunteer donors to step up and give now to help ensure a sufficient blood supply is available all summer long. Visit redcrossblood.org or call 1-800-RED CROSS for more information and to make an appointment.

Upcoming blood donation opportunities:

Carroll County

Aug. 1 from 11 a.m. to 3 pm at United Methodist Church, 1901 State Route 84 in Thomson, Ill.

Aug. 15 from 1:30-6:30 pm at American Legion Hall, 221 Calvert St. in Chadwick, Ill.

Clinton County

Aug. 2 from 1-5 pm at YWCA, 317 Seventh Ave. South in Clinton, Iowa

Aug. 9 from 1-6 pm at DeWitt Community Center, 512 10th St. in DeWitt, Iowa

Henry County

Aug. 5 from 2-6:30 pm at Sacred Heart Church, 108 N. Main in Annawan, Ill.

Aug. 14 from 2-6 pm at First Christian Church, 105 Dwight St. in Kewanee, Ill.

Mercer County

Aug. 7 from 2:30-6:30 pm at United Methodist Church, 15th and 18th Avenue in Viola, Ill.

Whiteside County

Aug. 1 from 9:45 a.m. to 4 pm at CGH Medical Center, 100 E. LeFevre Road in Sterling, Ill.

Aug. 6 from 8-11 am at River Bend Senior Center, 912 Fourth St. in Fulton, Ill.

Aug. 7 from 2-6 pm at American Red Cross, 112 W. Second St. in Rock Falls, Ill.

Aug. 12 from 11:30 a.m. to 5:30 pm at Prophetstown-Lyndon-Tampico CUSD 3, 79 Grove St. in Prophetstown, Ill.

Aug. 13 from 1-5:15 pm at River Bend Senior Center, 912 Fourth St. in Fulton, Ill.

Aug. 14 from 3-7 pm at Abiding Word Church, 806 E. Lynn Blvd. in Sterling, Ill.

Aug. 14 from 10 a.m. to 2 pm at American Red Cross, 112 W. Second St. in Rock Falls, Ill.

Aug. 15 from 1:30-6 pm at Carlson Acupuncture & Chiropractic, 2317 E. Lincolnway in Sterling, Ill.

How to donate blood

Simply call 1-800-RED CROSS (1-800-733-2767) or visit redcrossblood.org to make an appointment or for more information. All blood types are needed to ensure a reliable supply for patients. A blood donor card or driver's license or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental consent in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. The Red Cross is supported in part through generous financial donations from the United Way. For more information, please visit redcross.org or visit us on Twitter at @RedCross.

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Muscatine, Iowa (July 2013) - Gilda's Club and UnityPoint Trinity are partnering to offer Frankly Speaking About Cancer: Coping with the Cost of Care. This free educational workshop is designed for people living with cancer and their loved ones. Participants will gain practical advice on how to navigate the numerous and complex challenges of managing the cost of cancer care. Our featured speaker will be Ruth Laabs-Wilcox, LMSW This workshop will take place on Thursday August 1st at 5:30 p.m. at Muscatine Community College Musser Center 152 Colorado Street, Muscatine, Iowa.

Advanced registration is preferred as dinner is included.

For more details and registration call Gilda's Club at (877) 926-7504

Veteran Biochemical/Nutritional Expert Offers Tips for
Maintaining a Healthy Weight

With the recent declaration from the American Medical Association that obesity now should be considered a disease, the United States officially becomes an even more afflicted union. Obesity, which affects 78 million adults and 12 million children, causes a plethora of other illnesses, including cardiac disease and diabetes.

"It's clear that a really fundamental paradigm shift in lifestyle is needed for an enormous swath of the U.S. population - but there are also Americans who have already reshaped their eating and exercise habits, and they're looking to not only maintain their health, but also take it to the next level," says Dr. Susie Rockway, a veteran nutritional and biochemical expert in the U.S. health industry.

"These are often busy, professional people who make an effort to eat healthy with most meals and make time throughout the workweek to move their body and get their blood pumping."

Still, they also want to be able to enjoy an indulgent meal every once in a while - birthdays, family barbecues or date night with the spouse. Dr. Rockway offers tips for people who want to maintain their weight while still enjoying the occasional burger, chicken wing or greasy pizza slice:

• Food diary: So, nine times out of 10 you eat healthy, eh? That may not really be true, but a food diary can help clear up any confusion. How much fattening mayo was used to make that tuna salad? If you've sworn off meat, are you getting enough protein and are you eating too many carbohydrates? What kind of carbs are they? Are you eating a diverse diet that provides all the necessary nutrients? A food diary will help challenge your assumptions and make you more aware of everything you're eating, how much and where you might make healthy adjustments.

• Stay hydrated: Whether you've upped the ante on your workouts or you're consuming too much salt or too many caffeinated beverages, which act as a diuretic, doctors and researchers believe as many as 75 percent of Americans experience dehydration throughout the day. Dehydration can make you confuse thirst for hunger, cause fatigue and a fuzzy memory.

• Lineatabs www.lineatabs.com: This meal supplement has been popular in  Europe for 11 years and recently became available in the United States. Lineatabs contains Solusitan, an all-natural fat-binding complex. Unlike other fat-binding supplements, Lineatabs dissolve in water to become an effervescent citrus flavored beverage that users consume before or while eating a fatty meal. Since the dietary fibers in Lineatabs are dispersed in water are not compressed into a tablet, they're immediately available to bind with fats, turning them into an indigestible liquid mass. The tabs are perfect for people who follow a healthy diet but occasionally eat a greasy-fatty meal. The ingredients in Lineatabs are clinically proven to help reduce body weight, in combination with a calorie-restricted diet, and can also help maintain healthy cholesterol levels. Additionally, Lineatabs encourages hydration, as it makes you drink more water.

• Relaxation: If you're always on the go, chances are you may be suffering from excessive stress, which according to the American Journal of Epidemiology, raises levels of cortisol, a hormone that can make you feel hungry. Stress can also make busy people more prone to comfort eating, including excessive amounts and foods filled with fat, sugar and salt. Consider breathing techniques, yoga or meditation for handling a busy schedule.

• Slightly increase/mix-up cardio: It's easy to get into a routine in your workout. After a certain point, however, your body gets used to the exercise and you get less of a workout. You don't have to drastically alter things though; increasing the incline on your treadmill by just 5 percent can help you lose 15 percent more calories during your walk/jog/run. If you want more muscle definition, consider trading a walk for a shorter jog, or a jog for a shorter sprint.

About Dr. Susie Rockway, Ph.D., C.N.S.

Dr. Susie Rockway, Ph.D., C.N.S., is a veteran nutritional and biochemical expert and is a multi-decade industry expert. She has worked for multiple companies in executive capacities, including as an executive director of product development, a director of research, and a manager for science developing health and wellness products, where she communicated nutrition and new science updates to consumers. She has also designed testing strategies for clinical efficacy studies.

Tuesday, July 16, 2013 at 12:30 p.m. is when the groundbreaking ceremonies will commence celebrating the construction of the new building for Obstetrics Gynecology Specialists, The GROUP, at 53rd Street and Eastern Avenue. Doctors from the GROUP will have shovels in hand for groundbreaking of their new 25,000 sq. ft. facility needed to accommodate a growing number of patients, plus a staff of 71 women's health care professionals.

The GROUP, started in 1977, focuses on women's health care with specialties in obstetrics & gynecology, currently located at Paul Revere Square in Davenport. The GROUP works closely with Genesis Health birthing facilities. The physicians often work with perinatologists, reproductive endocrinologists, and pediatric specialists at the University of Iowa Hospitals and Clinics in Iowa City. This affiliation successfully extends The GROUP's evaluation and treatment of high-risk pregnancies, infertility, as well as medical and genetic diagnostic studies.

The new modern, state-of-the-art facility will provide patients and the medical team an additional 10,000 sq. ft. of offices. The GROUP 's practitioners and specialists are: Harold Mihm, M.D., Rita Aronson, M.D., Kenneth Naylor, M.D., Carolyn Martin, M.D., Briana Barclay, M.D., Anita Pinc, D.O., and Jessica Sandmeier, D.O. Midwives: Beth Carlson, CNM, MS, Pam Thorpe CNM, MSN, Rachel O'Hanlon, CNM, ARNP, Jenny Atzen, CNM, MSN, and Lydia Skiles, CNM. Physician Assistant: Kristi Bullock, MMS, PAC. Nurse Practitioners: JoAnn Neilson, ARNP, Stacey Flynn, ARNP, MSN, and Mary Johnson, ARNP, MSN. All the physicians and practitioners are certified specialists in women's healthcare.

Andy Doyle & Ted Rebitzer from QC Iowa Realty worked with the GROUP to secure the 3.65 acres of city owned land. Marasco & Associates of Denver, CO are the architects. Russell Construction is the general contractor.

A Program of the Cancer Support Community and LIVESTRONG™

Davenport, Iowa (July 2013) - Gilda's Club and UnityPoint Health - Trinity Cancer Center are partnering to offer Cancer Transitions™. Cancer Transitions is a free 2 hour, six-week workshop designed to help cancer survivors make the transition from active treatment to post-treatment care. Expert panelists including an oncology nurse navigator, nutritionist and physical therapist; will discuss exercise tailored to each participant's abilities, training in relaxation and stress management and tips for nutritious eating. Cancer Transitions will answer many of your questions about cancer survivorship post-cancer treatments.

The workshop begins Tuesday, September 17th (meets for 6 weeks) from 1:30p.m. - 3:30 p.m. at UnityPoint Health - Trinity Cancer Center Conference Room 500 John Deere Road, Moline. For more details and registration, contact Melissa at (563)-326-7504 or by email at melissa@gildasclubqc.org

Risk of heat-related  health problems increases with age

Summer often brings excessive heat, which can lead to heat-related problems caused by  hyperthermia, an abnormally high body temperature. Older adults and people with chronic medical conditions are particularly susceptible to hyperthermia and are at high risk for heat-related death. The National Institute on Aging (NIA), part of the National Institutes of Health, has some tips to help older people avoid the hazards of hot weather.

Hyperthermia is caused by a failure of the heat-regulating mechanisms of the body to deal with the heat coming from the environment. Heat fatigue, heat syncope (sudden dizziness after prolonged exposure to the heat), heat cramps, heat exhaustion and heat stroke are forms of hyperthermia. These conditions can pose special health risks for older adults, and can increase with the combination of outside temperature, general health and individual lifestyle.

Factors that may increase hyperthermia risk include :

  • Dehydration.
  • Alcohol use.
  • High blood pressure or other health conditions that require changes in diet. For example, people on salt-restricted diets may be at increased risk. However, salt pills should not be used without first consulting a doctor.
  • Heart, lung and kidney diseases, as well as any illness that causes general weakness or fever.
  • Use of multiple medications. It is important, however, to continue to take prescribed medication and discuss possible problems with a physician.
  • Reduced perspiration, caused by medications such as diuretics, sedatives, tranquilizers and certain heart and blood pressure drugs.
  • Age-related changes to the skin such as poor blood circulation and inefficient sweat glands.
  • Being substantially overweight or underweight.

Lifestyle factors increasing risk for hyperthermia in hot weather can include not drinking enough fluids, living in housing without air conditioning, lack of mobility and access to transportation, overdressing, visiting overcrowded places and not understanding how to respond to the weather condition. Older people, particularly those with chronic medical conditions, should stay indoors on hot and humid days, especially when an air pollution alert is in effect. People without air conditioners should go to places that do have air conditioning, such as senior centers, shopping malls, movie theaters and libraries. Cooling centers, which may be set up by local public health agencies, religious groups and social service organizations in many communities, are another option.

If you suspect that someone is suffering from a heat-related illness:

  • Get the person out of the heat and into a shady, air-conditioned or other cool place. Urge the person to lie down.
  • If you suspect heat stroke, call 911.
  • Encourage the individual to shower, bathe or sponge off with cool water.
  • Apply a cold, wet cloth to the wrists, neck, armpits, and/or groin. These are places where blood passes close to the surface of the skin, and the cold cloths can help cool the blood.
  • If the person can swallow safely, offer fluids such as water, fruit and vegetable juices, but avoid alcohol and caffeine.

Heat stroke is a life-threatening form of hyperthermia. It occurs when the body is overwhelmed by heat and unable to control its temperature. Heat stroke occurs when someone's body temperature increases significantly (generally above 104 degrees Fahrenheit) and has symptoms such as mental status changes (like confusion or combativeness), strong rapid pulse, lack of sweating, dry flushed skin, faintness, staggering or coma. Seek immediate emergency medical attention for a person with any of these symptoms, especially an older adult.

The Low Income Home Energy Assistance Program (LIHEAP) within the Administration for Children and Families in the U.S. Department of Health and Human Services helps eligible households pay for home cooling and heating costs. People interested in applying for assistance should contact their local or state LIHEAP agency or go to:  http://www.acf.hhs.gov/programs/ocs/liheap or http://www.acf.hhs.gov/programs/ocs/liheap/brochure/brochure.html

For a free copy of the NIA's AgePage on hyperthermia in English or in Spanish, contact the NIA Information Center at 1-800-222-2225 or go to http://www.nia.nih.gov/health/publication/hyperthermia-too-hot-your-health or http://www.nia.nih.gov/espanol/publicaciones/hipertermia (Spanish).

The NIA leads the federal effort supporting and conducting research on aging and the medical, social and behavioral issues of older people. The Institute's broad scientific program seeks to understand the nature of aging and to extend the healthy, active years of life. For more information on research and aging, go to www.nia.nih.gov.

About the National Institutes of Health (NIH): NIH, the nation's medical research agency, includes 27 Institutes and Centers and is a component of the U.S. Department of Health and Human Services. NIH is the primary federal agency conducting and supporting basic, clinical and translational medical research, and is investigating the causes, treatments and cures for both common and rare diseases. For more information about NIH and its programs, visit www.nih.gov.

NIH...Turning Discovery Into Health

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Blood donations down about 10 percent in June

 

PEORIA, Ill. (July 9, 2013) - The American Red Cross issued an emergency request for platelet and blood donors of all blood types to roll up a sleeve and give because many fewer donations than expected were received in June and the first week of July.

"We are counting on generous volunteer blood and platelet donors to step up and give now," said Shelly Heiden, CEO for the Red Cross Heart of America Blood Services Region. "Every two seconds, someone in the U.S. needs blood. Each day donations come up short, less blood is available for these patients in need."

Nationwide, donations through the Red Cross were down approximately 10 percent in June, resulting in about 50,000 fewer donations than expected. The shortfall is similar to what the Red Cross experienced in June 2012.

June can be among the most challenging months of the year for blood and platelet donations as regular donors delay giving while they adjust to summer schedules. High school and college blood drives account for as much as 20 percent of Red Cross donations during the school year. Donations from those who usually give at these drives drop by more than 80 percent when school is out for the summer. In addition, a mid-week Independence Day holiday reduced the number of blood drives scheduled in early July. Many sponsors, especially businesses, were unable to host drives because employees took extended vacations.

The Red Cross urgently needs donations to ensure an adequate blood supply is available for patients all summer long. Each day, the American Red Cross Heart of America Blood Services Region needs approximately 500 blood donations. Eligible donors with types O negative, B negative and A negative blood are especially encouraged to give. Type O negative is the universal blood type and can be transfused to anyone who needs blood. Types A negative and B negative can be transfused to Rh positive or negative patients.

There is also an urgent need for platelet donations. Platelets - a key clotting component of blood often needed by cancer patients - must be transfused within five days of donation, so it's important to have a steady supply of platelets on hand.

 

Upcoming Blood Donation Opportunities

 

Henry County

July 9 from 1:30-5 p.m. at St. Patrick's Church, 201 First St. in Colona, Ill.

July 10 from 2-6 p.m. at First Christian Church, 105 Dwight St. in Kewanee, Ill.

July 11 from 2-6 p.m. at St. John's Vianney Church, 313 S. West St. in Cambridge, Ill.

July 23 from 1-6 p.m. at First United Methodist Church, 214 NW Second Ave. in Galva, Ill.

 

Mercer County

July 16 from 11:30 a.m. to 5:30 p.m. at VFW Hall, 106 SW Third Ave. in Aledo, Ill.

 

Muscatine County

July 12 from 11:30 a.m. to 2:30 p.m. at Menasha Packaging, 3206 Hershey Ave. in Muscatine, Iowa

July 17 from 10 a.m. to 2 p.m. at U.S. Bank, 1800 Park Ave. in Muscatine, Iowa

 

Whiteside County

July 9 from 1-5:15 p.m. at River Bend Senior Center, 912 Fourth St. in Fulton, Ill.

July 10 from 10 a.m. to 2 p.m. at American Red Cross, 112 W. Second St. in Rock Falls, Ill.

July 11 from 3-8 p.m. at Tampico United Methodist Church, 202 Lincoln Ave. in Tampico, Ill.

July 16 from 1-5:15 p.m. at River Bend Senior Center, 912 Fourth St. in Fulton, Ill.

July 16 from 12-6 p.m. at United Methodist Church, 200 W. Lincolnway in Morrison, Ill.

July 17 from 2-6 p.m. at American Red Cross, 112 W. Second St. in Rock Falls, Ill.

July 19 from 1-5 p.m. at Northland Mall, 2900 E. Lincolnway in Sterling, Ill.

July 23 from 1-5:15 p.m. at River Bend Senior Center, 912 Fourth St. in Fulton, Ill.

 

How to Donate Blood

Simply call 1-800-RED CROSS (1-800-733-2767) or visit redcrossblood.org to make an appointment or for more information. All blood types are needed to ensure a reliable supply for patients. A blood donor card or driver's license, or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental permission in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

 

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. The Red Cross is supported in part through generous financial donations from the United Way. For more information, please visit redcross.org or visit us on Twitter at @RedCross.

 

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PEORIA, Ill. (July 1, 2013) – Whether someone is among the 39 percent of the U.S. population with type O positive blood or the 2 percent with B negative, the American Red Cross is looking for eligible donors of all types to give blood this summer to help avert a shortage.

Those with O negative, A negative and B negative are especially urged to donate, as their blood types are often in high demand because they can potentially be transfused to both Rh negative and positive patients. O negative is the universal blood type and can potentially be transfused to any patient.

Vacations, activities and holidays contribute to a decrease in donations during the summer, but patients don't get a break from needing blood. Visit the Summer of Stories campaign website, redcrossblood.org/summer, to make an appointment to donate, then share why you give blood and watch videos about people whose lives have been touched by donors.

Upcoming blood donation opportunities:

Clinton County

July 27 from 9 a.m. to 1 p.m. at Clinton Ericksen Center, 1401 - 11th Ave. North in Clinton, Iowa
July 29 from 2:30-6:30 p.m. at Elvira Zion Lutheran Church, 2207 380th Ave. in Clinton, Iowa

Henry County

July 23 from 1-6 p.m. at First United Methodist Church, 214 NW Second Ave. in Galva, Ill.
July 24 from 2-6 p.m. at First Christian Church, 105 Dwight St. in Kewanee, Ill.

Mercer County

July 16 from 11:30 a.m. to 5:30 p.m. at VFW Hall, 106 SW Third Ave. in Aledo, Ill.
July 24 from 10 a.m. to 2 p.m. at Aledo Genesis Medical Center, 409 NW Ninth Ave. in Aledo, Ill.
July 27 from 2:30-6:30 p.m. at Sherrard Fire House, 101 E. First St. in Sherrard, Ill.

Muscatine County

July 17 from 10 a.m. to 2 p.m. at U.S. Bank, 1800 Park Ave. in Muscatine, Iowa

Scott County

July 29 from 12-4 p.m. at Bettendorf Courtyard by Marriott, 895 Golden Valley Drive in Bettendorf, Iowa

The need is constant. The gratification is instant. Give blood.™

July 1, 2013 marks the fifth anniversary of Iowa's  Smokefree Air Act, the law that made it easier to breathe indoors by prohibiting smoking in almost all public places and enclosed areas within places of employment, as well as some outdoor areas.
Expert Debunks Common Myths

Back pain is one of the most common health issues in the United States, with up to 80 percent of the population suffering the condition at some point in one's life.

"But this exceedingly high number is just the beginning of the problem, because multiple studies indicate that roughly 70 percent of back surgeries fail," says Jesse Cannone, a back-pain expert and author of "The 7-Day Back Pain Cure," (www.losethebackpain.com). "It's so common that there's a name for it - failed back surgery syndrome, or FBSS."

One recent study monitored 1,450 patients in the Ohio Bureau of Workers' Compensation database; half of those on disability endured back surgery, half did not. After two years, only 26 percent of those who had surgery returned to work. Additionally, 41 percent of those who had surgery saw a drastic increase in painkiller use.

"The success rate for the most common treatments is pathetically low, so it's no surprise people often struggle years or decades with back pain, with few ever finding lasting relief," Cannone says. "The majority of back surgeries are not only ineffective, but most could have been completely avoided."

He reviews seven common mistakes made by back-pain sufferers:

• Continuing a treatment that doesn't work: One of Cannone's clients experienced 70 treatments with a chiropractor, resulting in no relief. "Here's a general rule to follow," he says. "If you see no improvement after going through a three-month period of treatment, consider making a change."

• Failing to solve the problem the first time: Take pain seriously the first time. Cannone's own mother suffered a significant bout of back pain, which subsided after a few days. But two years later it came back, and the second time was so debilitating she couldn't work. "If she had taken the first bout more seriously, she probably would have prevented the second, more debilitating bout."

• Thinking you're too healthy or fit to have back pain: Staying in shape is always a good idea, but it does not make you invulnerable. People who train their body can be more prone to back pain because they often push their body's limits, says Cannone, who has been a personal fitness trainer since 1998.

• Treating only the symptoms: Cortisone shots, anti-inflammatory drugs, ultrasound and electrical stimulation only address pain symptoms. "You may get rid of the pain, but the problem causing the pain will persist if not addressed," he says. "If you want lasting relief, you must address the underlying causes, and it's never just one."

• Not understanding that back pain is a process: In most cases, back pain, neck pain and sciatica take weeks, months or even years to develop; the problem may exist for quite a while before the sufferer notices it, except for rare one-time trauma incidents like automobile accidents. Most people sit for hours at a time, yet the body was developed for diverse movements throughout the day. "Think of a car with steering out of alignment; eventually, tires will wear down unevenly and there will be a blow out," Cannone says. "The same is true with your body." Just as the damage was a process, recovery is the same and can be time-intensive.

• Believing there are no more options left: Not only does back pain hurt and prove physically debilitating; it also tries the morale and determination of the patient. A sufferer can run the gamut of treatments. But, often, it takes a cocktail of treatments that address all of the underlying causes. "Remember, you can't really treat the root of pain until you know what's causing it," Cannone says. "In so many cases, this is precisely the problem."

• Failing to take control: Doctors and other specialists are ultimately limited to what they know and what they're used to. If you have a debilitating back problem, it should be among your top priorities to learn all you can about it, and how to fix it. Get a second, third and fourth opinion if treatment isn't working; try out alternative therapies, and consider a healthy mix of treatment. Most importantly, take control; it's your back, your body and only you can heal it, with help from others.

"I may be critical of how most handle back pain, but that's because I've proven to patients that there are flaws in the traditional approaches as well as more effective alternatives," Cannone says. "I also feel that I'm offering a hopeful message because of my high success rate in helping to cure the back pain from my clients."

About Jesse Cannone

Jesse Cannone is a leading back pain expert with a high rate of success for those he consults. He has been a personal trainer since 1998, specializing in finding root causes for chronic pain, and finding solutions with a multidiscipline approach. Cannone publishes the free email newsletter "Less Pain, More Life," read by more than 400,000 worldwide, and he is the creator of Muscle Balance Therapy™.

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